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Antonio Navarro García
Antonio Navarro García
Catedrático de Marketing (Universidad de Sevilla)
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Implications of perceived competitive advantages, adaptation of marketing tactics and export commitment on export performance
A Navarro, F Losada, E Ruzo, JA Díez
Journal of world business 45 (1), 49-58, 2010
3132010
Antecedents and consequences of firms' export commitment: An empirical study
A Navarro, FJ Acedo, MJ Robson, E Ruzo, F Losada
Journal of International Marketing 18 (3), 41-61, 2010
1732010
Project to improve knowledge management and key business results through the EFQM excellence model
A Calvo-Mora, A Navarro-García, R Periañez-Cristobal
International Journal of Project Management 33 (8), 1638-1651, 2015
1612015
Merchandising: teoría y práctica.
EC Díez De Castro, FJ Landa Bercebal
1441996
External environment and the moderating role of export market orientation
A Navarro-García, J Arenas-Gaitán, FJ Rondán-Cataluña
Journal of Business Research 67 (5), 740-745, 2014
1362014
Dirección de la fuerza de ventas
ECD de Castro, AN García, BP Peral
ESIC Editorial, 2003
1252003
Resources and international marketing strategy in export firms: Implications for export performance
E Ruzo, F Losada, A Navarro, JA Díez
Management Research Review 34 (5), 496-518, 2011
1092011
Integrated model of export activity: Analysis of heterogeneity in managers' orientations and perceptions on strategic marketing management in foreign markets
A Navarro, FJ Acedo, F Losada, E Ruzo
Journal of Marketing Theory and Practice 19 (2), 187-204, 2011
1052011
The impact of affective and cognitive app experiences on loyalty towards retailers
S Molinillo, A Navarro-García, R Anaya-Sánchez, A Japutra
Journal of Retailing and Consumer Services 54, 101948, 2020
892020
A naive Bayes strategy for classifying customer satisfaction: A study based on online reviews of hospitality services
MJ Sánchez-Franco, A Navarro-García, FJ Rondán-Cataluña
Journal of Business Research 101, 499-506, 2019
812019
Excellence management practices, knowledge management and key business results in large organisations and SMEs: A multi-group analysis
A Calvo-Mora, A Navarro-García, M Rey-Moreno, R Periañez-Cristobal
European Management Journal 34 (6), 661-673, 2016
802016
Organizational learning capability and open innovation
M Peris-Ortiz, CA Devece-Carañana, A Navarro-Garcia
Management Decision, 2018
782018
The influence of price and brand loyalty on store brands versus national brands
FJ Rondán Cataluña, AN García, I Phau
Int. Rev. of Retail, Distribution and Consumer Research 16 (4), 433-452, 2006
742006
Global model of export performance: Moderator role of export department
A Navarro-García, J Arenas-Gaitán, FJ Rondán-Cataluña, M Rey-Moreno
Journal of Business Research 69 (5), 1880-1886, 2016
692016
Antecedents and consequences of export entrepreneurship
A Navarro-García, ACM Schmidt, M Rey-Moreno
Journal of Business Research 68 (7), 1532-1538, 2015
652015
MARKET INTELLIGENCE EFFECT ON PERCEIVED PSYCHIC DISTANCE, STRATEGIC BEHAVIOURS AND EXPORT PERFORMANCE IN INDUSTRIAL SMEs
A Navarro-García, M Peris-Ortiz, R Barrera-Barrera
Journal of Business and Industrial Marketing 31 (2), En prensa, 2016
632016
Drivers of export entrepreneurship
A Navarro-García
International business review 25 (1), 244-254, 2016
582016
Building customer loyalty: The effect of experiential state, the value of shopping, and trust and perceived value of service on online clothes shopping
S Molinillo, B Gomez-Ortiz, J Pérez-Aranda, A Navarro-García
Clothing and Textiles Research Journal 35 (3), 156-171, 2017
552017
Toward an international code of franchising
J Gámez‐González, FJ Rondan‐Cataluña, EC Diez‐de Castro, ...
Management Decision, 2010
482010
El papel de la invarianza factorial en la validación del constructo calidad de servicio electrónico
R Barrera-Barrera, A Navarro-García, M Peris-Ortiz
Revista Europea de Dirección y Economía de la Empresa 24 (1), 13-24, 2015
452015
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