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Alicia Blanco-González
Alicia Blanco-González
Professor, Marketing, Rey Juan Carlos University
Dirección de correo verificada de urjc.es - Página principal
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Reputation and legitimacy: Key factors for Higher Education Institutions’ sustained competitive advantage
G Miotto, C Del-Castillo-Feito, A Blanco-González
Journal of Business Research 112, 342-353, 2020
3192020
Beyond legitimacy: legitimacy types and organizational success
F Díez-Martín, C Prado-Roman, A Blanco-González
Management decision 51 (10), 1954-1969, 2013
2312013
Research challenges in digital marketing: sustainability
F Diez-Martin, A Blanco-Gonzalez, C Prado-Roman
Sustainability 11 (10), 2839, 2019
1692019
Legitimidad como factor clave del éxito organizativo
FD Martín, AB González, CP Román
Investigaciones Europeas de direccion y economia de la empresa 16 (3), 127-143, 2010
1292010
Estrategias de marketing sectorial
JMC Pinilla, AB González
ESIC Editorial, 2014
1162014
Introducción al marketing y la comunicación en la empresa 2ª edición
AB González, AP Román, CM Idoeta
ESIC Editorial, 2016
1122016
The relationship between image and reputation in the Spanish public university
C Del-Castillo-Feito, A Blanco-González, E González-Vázquez
European research on management and business economics 25 (2), 87-92, 2019
1062019
How sustainable human resources management helps in the evaluation and planning of employee loyalty and retention: Can social capital make a difference?
G Cachón-Rodríguez, A Blanco-González, C Prado-Román, ...
Evaluation and program planning 95, 102171, 2022
1002022
The intellectual structure of organizational legitimacy research: a co-citation analysis in business journals
F Díez-Martín, A Blanco-González, C Prado-Román
Review of Managerial Science 15 (4), 1007-1043, 2021
942021
The impacts of socially responsible human resources management on organizational legitimacy
C del-Castillo-Feito, A Blanco-González, F Hernández-Perlines
Technological Forecasting and Social Change 174, 121274, 2022
932022
Medición de la legitimidad organizativa: El caso de las Sociedades de Garantía Recíproca
FD Martín, AB González, CP Román
Cuadernos de Economía y Dirección de la Empresa 13 (43), 115-143, 2010
92*2010
Measuring a scientifically multifaceted concept: The jungle of organizational legitimacy
FD Martín, AB González, EPD de Castro
European Research on Management and Business Economics 27 (1), 43-53, 2021
87*2021
Explaining nation-wide differences in entrepreneurial activity: A legitimacy perspective
F Díez-Martín, A Blanco-González, C Prado-Román
International Entrepreneurship and Management Journal 12, 1079-1102, 2016
832016
The importance of information service offerings of collaborative CRMs on decision-making in B2B marketing
JR Saura, P Palos-Sanchez, A Blanco-González
Journal of Business & Industrial Marketing 35 (3), 470-482, 2020
702020
Contribution of social responsibility to the work involvement of employees
A Blanco‐Gonzalez, F Diez‐Martín, G Cachón‐Rodríguez, ...
Corporate social responsibility and Environmental Management, 2020
662020
Social sustainability in the food value chain: An integrative approach beyond corporate social responsibility
M Toussaint, P Cabanelas, A Blanco‐González
Corporate Social Responsibility and Environmental Management, 2020
562020
Sustainability actions, employee loyalty, and the awareness: The mediating effect of organization legitimacy
G Cachón-Rodríguez, A Blanco-González, C Prado-Román, ...
Managerial and Decision Economics, 2021
542021
Top business schools legitimacy quest through the Sustainable Development Goals
G Miotto, A Blanco-González, F Díez-Martín
Heliyon 6 (11), e05395, 2020
512020
Social responsibility: A tool for legitimation in Spanish Universities’ strategic plans
G Miotto, C Castillo Feito, A Blanco-González
Trípodos, núm. 42, 2018, 2018
512018
The relationship between image, legitimacy, and reputation as a sustainable strategy: Students’ versus professors’ perceptions in the higher education sector
C Del-Castillo-Feito, A Blanco-González, R Delgado-Alemany
Sustainability 12 (3), 1189, 2020
502020
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Artículos 1–20