| Tourism destination competitiveness: from definition to explanation? JA Mazanec, K Wöber, AH Zins Journal of Travel research 46 (1), 86-95, 2007 | 760 | 2007 |
| Marketing management and tourism RJ Calantone, JA Mazanec Annals of Tourism Research 18 (1), 101-119, 1991 | 255 | 1991 |
| Positioning analysis with self-organizing maps: an exploratory study on luxury hotels JA Mazanec The Cornell Hotel and Restaurant Administration Quarterly 36 (6), 80-95, 1995 | 202 | 1995 |
| Classifying tourists into market segments: A neural network approach JA Mazanec Journal of Travel & Tourism Marketing 1 (1), 39-60, 1992 | 194 | 1992 |
| Tourism destination competitiveness: second thoughts on the World Economic Forum reports JA Mazanec, A Ring Tourism Economics 17 (4), 725-751, 2011 | 184 | 2011 |
| How to detect travel market segments: A clustering approach JA Mazanec Journal of Travel Research 23 (1), 17-21, 1984 | 142 | 1984 |
| Market segmentation JA Mazanec Encyclopedia of tourism, 125-126, 2000 | 141 | 2000 |
| Marketing in hospitality and tourism: a consumer focus. R Teare, JA Mazanec, S Crawford-Welch, S Calver Marketing in hospitality and tourism: a consumer focus., 1994 | 135 | 1994 |
| Strukturmodelle des Konsumverhaltens: empirische Zugänglichkeit und praktischer Einsatz zur Vorbereitung absatzwirtschaftlicher Positionierungs-und Segmentierungsentscheidungen JA Mazanec Orac, 1978 | 125 | 1978 |
| Consumers’ preferred criteria for hotel online booking A Dickinger, J Mazanec Information and communication technologies in tourism 2008, 244-254, 2008 | 124 | 2008 |
| Homogeneity versus heterogeneity of cultural values: An item-response theoretical approach applying Hofstede's cultural dimensions in a single nation JA Mazanec, JC Crotts, D Gursoy, L Lu Tourism Management 48, 299-304, 2015 | 114 | 2015 |
| International city tourism: Analysis and strategy JA Mazanec Pinter, 1997 | 114* | 1997 |
| A nonparametric approach to perceptions-based market segmentation: Foundations JA Mazanec, H Strasser (No Title), 2000 | 105 | 2000 |
| Image measurement with self‐organizing maps: A tentative application to Austrian tour operators JA Mazanec The Tourist Review 49 (3), 9-18, 1994 | 100 | 1994 |
| Inferring market structure from customer response to competing and complementary products T Elrod, GJ Russell, AD Shocker, RL Andrews, L Bacon, BL Bayus, ... Marketing Letters 13, 221-232, 2002 | 94 | 2002 |
| A tale of three cities: Perceptual charting for analyzing destination images S Dolnicar, K Grabler, JA Mazanec, AG Woodside, GI Crouch, ... Vienna University of Economics and Business Administration, 1999 | 86 | 1999 |
| Computer-assisted travel counseling H Hruschka, J Mazanec Annals of Tourism Research 17 (2), 208-227, 1990 | 82 | 1990 |
| Improved marketing efficiency through multiproduct brand names? An empirical investigation of image transfer J Mazanec, G Schweiger European Research 9 (1), 32-44, 1981 | 80 | 1981 |
| Competition among European tourist cities: a comparative analysis with multidimensional scaling and self-organizing maps JA Mazanec Tourism Economics 1 (3), 283-302, 1995 | 64 | 1995 |
| LISREL and neural network modelling: two comparison studies F Davies, M Goode, J Mazanec, L Moutinho Journal of Retailing and Consumer Services 6 (4), 249-262, 1999 | 63 | 1999 |
Karl WöberProfessor, MODUL University ViennaDirección de correo verificada de modul.ac.at
