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Mikèle Landry
Mikèle Landry
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Customer captivity, negative word of mouth and well-being: a mixed-methods study
O Furrer, J Yu Kerguignas, M Landry
Journal of services marketing 35 (6), 755-773, 2021
212021
The interplay between physical and social servicescape: investigating negative CCI
O Furrer, M Landry, C Baillod, JY Kerguignas
Journal of Services Marketing 37 (6), 732-745, 2023
82023
Well-being co-creation in service ecosystems: a systematic literature review
M Landry, O Furrer
Journal of Services Marketing 37 (7), 862-882, 2023
42023
Elgar Encyclopedia of Services
F Gallouj, C Gallouj, MC Monnoyer, L Rubalcaba
Edward Elgar Publishing, 2023
32023
A growth-share matrix of service marketing research themes
O Furrer, C Baillod, M Landry
A Research Agenda for Service Marketing, 3-20, 2024
12024
Managing customer-to-customer interactions: revisiting older models for a fresh perspective
O Furrer, M Landry, C Baillod
Journal of Services Marketing, 2023
12023
A Research Agenda for Service Marketing
O Furrer, M Landry, C Baillod, JY Kerguignas
Edward Elgar Publishing, 2024
2024
User/consumer-based innovation in services
O Furrer, M Landry, C Baillod, RH Tsiotsou, BS Liu
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Artículos 1–8