Sara Campo
Sara Campo
Associate Professor of Marketing and Tourism Marketing
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Factors influencing repeat visits to a destination: The influence of group composition
S Campo-Martínez, JB Garau-Vadell, MP Martínez-Ruiz
Tourism Management 31 (6), 862-870, 2010
2182010
The influence of political conflicts on country image and intention to visit: A study of Israel's image
MD Alvarez, S Campo
Tourism Management 40, 70-78, 2014
2092014
Country versus destination image in a developing country
SC Martínez, MD Alvarez
Journal of Travel & Tourism Marketing 27 (7), 748-764, 2010
1222010
Tourist Loyalty to Tour Operator: Effects of Price Promotions and Tourist Effort
S Campo, MJ Yagüe
Journal of Travel Research 46 (3), 318-326, 2008
842008
Hotel innovation and performance in times of crisis
S Campo, AM Díaz, MJ Yagüe
International Journal of Contemporary Hospitality Management, 2014
712014
Effects of price promotions on the perceived price
S Campo, MJ Yagüe
International Journal of Service Industry Management, 2007
532007
Controllable versus uncontrollable information sources: Effects on the image of Turkey
MD Alvarez, S Campo
International Journal of Tourism Research 13 (4), 310-323, 2011
522011
Exploring non‐linear effects of determinants on tourists' satisfaction
J Gnoth, L Andreu, M Kozak, S Campo, MJ Yagüe
International Journal of Culture, Tourism and Hospitality Research, 2009
522009
A latent class analysis of Spanish travelers’ mobile internet usage in travel planning and execution
S Okazaki, S Campo, L Andreu, J Romero
Cornell Hospitality Quarterly 56 (2), 191-201, 2015
412015
The formation of the tourist's loyalty to the tourism distribution channel: How does it affect price discounts?
S Campo, MJ Yagüe
International journal of tourism research 9 (6), 453-464, 2007
412007
Publicidad y promoción en las empresas turísticas
S Campo, M Yagüe
Madrid: Editorial Síntesis, 2011
402011
Information technology use and firm's perceived performance in supply chain management
S Campo, N Rubio, MJ Yagüe
Journal of Business-to-Business Marketing 17 (4), 336-364, 2010
392010
Market orientation in mid-range service, urban hotels: How to apply the MKTOR instrument
S Campo, MJ Díaz, Ana María y Yagüe
International Journal of Hospitality Management 43, 76-86, 2014
382014
Cross-media integration of QR code: A preliminary exploration
S Okazaki, A Navarro, S Campo
Journal of Electronic Commerce Research 14 (2), 137, 2013
382013
The generation of tourism destination satisfaction
S Campo-Martínez, JB Garau-Vadell
Tourism Economics 16 (3), 461-475, 2010
382010
Can tourism promotions influence a country's negative image? An experimental study on Israel's image
S Campo, MD Alvarez
Current Issues in Tourism 17 (3), 201-219, 2014
372014
Knowledge sharing among tourists via social media: A comparison between Facebook and TripAdvisor
S Okazaki, L Andreu, S Campo
International Journal of Tourism Research 19 (1), 107-119, 2017
352017
Research Note: Effects of Price on Tourist Satisfaction
S Campo, MJ Yagüe
Tourism economics 14 (3), 657-661, 2008
332008
Antecedentes de las redes sociales como canales de comunicación promocional para los jóvenes
S Okazaki, NR Benito, SC Martínez
Revista espanola de investigación de Marketing ESIC 16 (2), 31-48, 2012
282012
Competitividad, innovación y empresas de alto crecimiento en España
S Martínez
España. Ministerio de Industria, Turismo y Comercio, 2010
232010
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