Sara Campo
Sara Campo
Associate Professor of Marketing and Tourism Marketing
Dirección de correo verificada de uam.es
TítuloCitado porAño
Factors influencing repeat visits to a destination: The influence of group composition
S Campo-Martínez, JB Garau-Vadell, MP Martínez-Ruiz
Tourism Management 31 (6), 862-870, 2010
1822010
The influence of political conflicts on country image and intention to visit: A study of Israel's image
MD Alvarez, S Campo
Tourism Management 40, 70-78, 2014
1552014
Country versus destination image in a developing country
SC Martínez, MD Alvarez
Journal of Travel & Tourism Marketing 27 (7), 748-764, 2010
942010
Tourist Loyalty to Tour Operator: Effects of Price Promotions and Tourist Effort
S Campo, MJ Yagüe
Journal of Travel Research 46 (3), 318-326, 2008
722008
Hotel innovation and performance in times of crisis
S Campo, A M. Díaz, M J. Yagüe
International Journal of Contemporary Hospitality Management 26 (8), 1292-1311, 2014
582014
Effects of price promotions on the perceived price
S Campo, MJ Yagüe
International Journal of Service Industry Management 18 (3), 269-286, 2007
502007
Controllable versus uncontrollable information sources: Effects on the image of Turkey
MD Alvarez, S Campo
International Journal of Tourism Research 13 (4), 310-323, 2011
462011
Exploring non-linear effects of determinants on tourists' satisfaction
S Campo, M Jesús Yagüe
International Journal of Culture, Tourism and Hospitality Research 3 (2 …, 2009
452009
Publicidad y promoción en las empresas turísticas
S Campo, M Yagüe
Editorial Síntesis SA, Madrid, 2011
402011
The formation of the tourist's loyalty to the tourism distribution channel: How does it affect price discounts?
S Campo, MJ Yagüe
International Journal of Tourism Research 9 (6), 453-464, 2007
362007
A latent class analysis of Spanish travelers’ mobile internet usage in travel planning and execution
S Okazaki, S Campo, L Andreu, J Romero
Cornell Hospitality Quarterly 56 (2), 191-201, 2015
352015
Information technology use and firm's perceived performance in supply chain management
S Campo, N Rubio, MJ Yagüe
Journal of Business-to-Business Marketing 17 (4), 336-364, 2010
332010
Market orientation in mid-range service, urban hotels: How to apply the MKTOR instrument
S Campo, MJ Díaz, Ana María y Yagüe
International Journal of Hospitality Management 43, 76-86, 2014
292014
Cross-media integration of QR code: A preliminary exploration
S Okazaki, A Navarro, S Campo
Journal of Electronic Commerce Research 14 (2), 137, 2013
292013
The generation of tourism destination satisfaction
S Campo-Martínez, JB Garau-Vadell
Tourism Economics 16 (3), 461-475, 2010
292010
Can tourism promotions influence a country's negative image? An experimental study on Israel's image
S Campo, MD Alvarez
Current Issues in Tourism 17 (3), 201-219, 2014
282014
Research Note: Effects of Price on Tourist Satisfaction
S Campo, MJ Yagüe
Tourism Economics 14 (3), 657-661, 2008
252008
The influence of nationality on the generation of tourist satisfaction with a destination
S Campo, JB Garau
Tourism Analysis 13 (1), 81-92, 2008
252008
La investigación de promoción de ventas en España
FJ de la Ballina Ballina
Netbiblo, 2007
252007
Antecedentes de las redes sociales como canales de comunicación promocional para los jóvenes
S Okazaki, NR Benito, SC Martínez
Revista espanola de investigación de Marketing ESIC 16 (2), 31-48, 2012
222012
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