Marco Opazo Basáez
Marco Opazo Basáez
Lecturer, Deusto Business School, Universidad de Deusto
Verified email at deusto.es
TitleCited byYear
Uncovering productivity gains of digital and green servitization: Implications from the automotive industry
M Opazo-Basáez, F Vendrell-Herrero, OF Bustinza
Sustainability 10 (5), 1524, 2018
192018
Product-service innovation and performance: unveiling the complexities
OF Bustinza, F Vendrell-Herrero, E Gomes, E Lafuente, M Opazo-Basáez, ...
International Journal of Business Environment 10 (2), 95-111, 2018
172018
Does business model experimentation in dynamic contexts enhance value capture?
F Vendrell-Herrero, A Parry, M Opazo, F Sanchez-Montesinos
International Journal of Business Environment 10 (1), 2018
102018
The role of CRM‐SRM bolt‐ons in Enterprise Resource Planning system: Toward a customer‐oriented supply chain
MO Basaez, DA Aranda, R Djundubaev, FS Montesinos
Strategic Change 23 (5-6), 389-400, 2014
92014
Creating isolating mechanisms through digital servitization: The case of Covirán
F Sánchez‐Montesinos, M Opazo Basáez, D Arias Aranda, OF Bustinza
Strategic Change 27 (2), 121-128, 2018
62018
A roadmap towards smart services in healthcare
M Opazo Basaez, S Ghulam Muhammad, D Arias Aranda, ...
DYNA 92 (1), 22-27, 2017
52017
Processes Integration and e-Business in Supply Chain Management
B Minguela-Rata, D Arias-Aranda, M Opazo-Basáez
Handbook of Strategic e-Business Management, 217-236, 2014
42014
Talent for services: How gaining access to talent enables successful servitization
OFB Marco Opazo-Basáez, Ferran Vendrell-Herrero
Research Handbook of International Talent Management. Edward Elgar, Pages:35 …, 2019
1*2019
IT implementation and customer results: the mediating role of the competitive priorities achieved by the firm
MRD Haro, M Opazo-Basáez, DA Aranda
International Journal of Business Environment 10 (4), 329-345, 2019
12019
Gamification from a Service marketing Perspective
R Djundubaev, M Opazo-Basaez, D Arias-Aranda
International Conference on Business Servitization”, Granada, 2013
12013
Information technologies and product-service innovation: The moderating role of service R&D team structure
MOB Ferran Vendrell-Herrero, Oscar F Bustinza
Journal of Business Research, 2020
2020
8th International Conference on Business Servitization (ICBS 2019-San Sebastian)
OS Books, L Narvaiza, M Opazo, T Campos, F Vendrell-Herrero
2019
Green Servitization for Flexible and Sustainable Supply Chain Operations: A Review of Reverse Logistics Services in Manufacturing
J Marić, M Opazo-Basáez
Global Journal of Flexible Systems Management 20 (1), 65-80, 2019
2019
Treble Innovation Firms: opening innovation frontiers in manufacturing
F Vendrell-Herrero, ÓF Bustinza Sánchez, M Opazo-Basaez
2019
Servitization Strategies and Product Service Sourcing Decisions
T Campos, L Narvaiza, M Opazo-Basáez
Book of Abstracts, 34, 2018
2018
Contextualizing PSI-performance relationship
ÓF Bustinza Sánchez, F Vendrell-Herrero, M Opazo-Basaez
2018
Enhancing sustainability performance through Digital servitization: Implications from the automotive industry
MO Basáez, F Vendrell-Herrero, OF Bustinza
Book of Abstracts, 25, 2017
2017
The impact of digitalization on interfirm network relationships: challenges and opportunities for value creation
CG Zarco, MO Basáez, FJ Sanchez-Montesinos
Book of Abstracts, 67, 2017
2017
Una hoja de ruta hacia los servicios inteligentes en la asistencia sanitaria
MO Basáez, SG Muhammad, DA Aranda, VM Moreno
DYNA 92 (1), 22-27, 2017
2017
Implementación de las tecnologías de la información y comunicación avanzadas e implicaciones en la gestión estratégica de la cadena de suministro
MG Opazo Basáez
Universidad de Granada, 2016
2016
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