| Loyalty: A strategic commitment JT Bowen, S Shoemaker Cornell hotel and restaurant administration quarterly 44 (5-6), 31-46, 2003 | 2081 | 2003 |
| Customer loyalty: the future of hospitality marketing S Shoemaker, RC Lewis International journal of hospitality management 18 (4), 345-370, 1999 | 1520 | 1999 |
| Segmentation of the senior pleasure travel market S Shoemaker Journal of travel research 27 (3), 14-21, 1989 | 523 | 1989 |
| Segmenting the mature market: 10 years later S Shoemaker Journal of Travel Research 39 (1), 11-26, 2000 | 347 | 2000 |
| Segmenting the US travel market according to benefits realized S Shoemaker Journal of travel research 32 (3), 8-21, 1994 | 346 | 1994 |
| Price-sensitivity measurement: A tool for the hospitality industry RC Lewis, S Shoemaker Cornell Hotel and Restaurant Administration Quarterly 38 (2), 44-54, 1997 | 282 | 1997 |
| Price-sensitivity measurement: A tool for the hospitality industry RC Lewis, S Shoemaker Cornell Hotel and Restaurant Administration Quarterly 38 (2), 44-54, 1997 | 282 | 1997 |
| Age and cohort effects: The American senior tourism market SC Chen, S Shoemaker Annals of Tourism Research 48, 58-75, 2014 | 259 | 2014 |
| The hospitality culture scale: A measure organizational culture and personal attributes M Dawson, JA Abbott, S Shoemaker International Journal of Hospitality Management 30 (2), 290-300, 2011 | 255 | 2011 |
| Marketing leadership in hospitality and tourism: Strategies and tactics for competitive advantage S Shoemaker, RC Lewis, PC Yesawich Pearson Prentice Hall, 2007 | 164 | 2007 |
| Hotel cleanliness: will guests pay for enhanced disinfection? DMV Zemke, J Neal, S Shoemaker, K Kirsch International Journal of Contemporary Hospitality Management 27 (4), 690-710, 2015 | 133 | 2015 |
| The future of pricing in services S Shoemaker Journal of Revenue and Pricing Management 2, 271-279, 2003 | 132 | 2003 |
| A positioning analysis of hotel brands: Based on travel-manager perceptions CS Dev, MS Morgan, S Shoemaker Cornell Hotel and Restaurant Administration Quarterly 36 (6), 48-55, 1995 | 132 | 1995 |
| A model of hospitality leadership competency for frontline and director-level managers: which competencies matter more? C Shum, A Gatling, S Shoemaker International Journal of Hospitality Management 74, 57-66, 2018 | 128 | 2018 |
| Price-sensitivity measurement: A tool for restaurant menu pricing C Raab, K Mayer, YS Kim, S Shoemaker Journal of Hospitality & Tourism Research 33 (1), 93-105, 2009 | 127 | 2009 |
| Scent across a crowded room: Exploring the effect of ambient scent on social interactions DMV Zemke, S Shoemaker International Journal of Hospitality Management 26 (4), 927-940, 2007 | 120 | 2007 |
| Prediction of senior travelers’ motorcoach use from demographic, psychological, and psychographic characteristics S Baloglu, S Shoemaker Journal of Travel Research 40 (1), 12-18, 2001 | 115 | 2001 |
| The antecedents and consequences of customer loyalty J Bowen, S Shoemaker Cornell Hotel Restaurant and Administration Quarterly 39 (1), 12-25, 1998 | 112 | 1998 |
| The “locals” market: An emerging gaming segment S Shoemaker, DMV Zemke Journal of Gambling Studies 21, 379-410, 2005 | 79 | 2005 |
| Scripts: Precursor of consumer expectations S Shoemaker The Cornell Hotel and Restaurant Administration Quarterly 37 (1), 42-53, 1996 | 65 | 1996 |
