Sharing co-creation experiences contributes to consumer satisfaction R Alarcon-Lopez, S Ruiz-de-Maya, I Lopez-Lopez Online Information Review, 2017 | 34 | 2017 |
Low and high outcome quality in co-created hospitality services: Two explanations for consumer satisfaction R Alarcón-López, I López-López, S Ruiz-de-Maya Journal of Vacation Marketing, 13567667231181466, 2023 | 1 | 2023 |
El efecto de compartir experiencias de personalización en el comportamiento del consumidor R Alarcón López Proyecto de investigación:, 2021 | | 2021 |
Feeling Unique and Grounded: Psychological Drivers and Consequences of Customer Engagement in Product Creation M Schreier, P Burghartz, E de Bellis, N Franke, G Häubl, RA López, ... Advances in Consumer Research 48, 2020 | | 2020 |
The Negative Effect of Sharing Hedonic Customization Experiences on Satisfaction R Alarcón-López, AK Klesse, S Ruiz-de-Maya, I López-López, R Arias, ... Maggie Geuens Mario Pandelaere Michel Tuan Pham Iris Vermeir, 281, 2018 | | 2018 |
When consumers share their co-creation experiences to get more satisfaction RA López, SR de Maya, IL López III Jornadas Doctorales Escuela Internacional de Doctorado de la Universidad …, 2017 | | 2017 |