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Carolina Nicolas
Carolina Nicolas
PhD. in Business | Professor of Marketing | University of Santiago of Chile (USACH)
Verified email at usach.cl - Homepage
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Year
Fifty years of the European Journal of Marketing: a bibliometric analysis
FJ Martínez-López, JM Merigó, L Valenzuela-Fernández, C Nicolás
European Journal of Marketing 52 (1/2), 439-468, 2018
4172018
Thirty years of the Journal of Business & Industrial Marketing: A bibliometric analysis
LM Valenzuela, JM Merigó, WJ Johnston, C Nicolas, JF Jaramillo
Journal of Business & Industrial Marketing 32 (1), 1-17, 2017
1972017
A Bibliometric Analysis of the First 25 Years of the Journal of Business-to-Business Marketing
L Valenzuela-Fernandez, JM Merigó, JD Lichtenthal, C Nicolas
Journal of Business-to-Business Marketing 26 (1), 75-94, 2019
682019
Research trends of marketing: a bibliometric study 1990–2017
C Nicolas, L Valenzuela-Fernández, JM Merigó
Journal of Promotion Management 26 (5), 674-703, 2020
282020
Industrial marketing research: a bibliometric analysis (1990-2015)
LM Valenzuela Fernandez, C Nicolas, JM Merigó, FJ Arroyo-Cañada
Journal of Business & Industrial Marketing 34 (3), 550-560, 2019
242019
The most influential countries in market orientation: a bibliometric analysis between 1990 and 2016
L Valenzuela-Fernandez, JM Merigo, C Nicolas
International Journal of Engineering Business Management 10, 1847979017751484, 2018
182018
Universidades influentes na pesquisa sobre orientação para o mercado. Uma visão geral entre 1990-2014
L Valenzuela-Fernández, JM Merigó, C Nicolas
Estudios Gerenciales 33 (144), 221-227, 2017
152017
Sensibilidad ética empresarial
C Nicolas-Alarcón, L Valenzuela-Fernández, A Gutiérrez-Caques, ...
Innovar 25 (58), 49-64, 2015
142015
Indicadores clave de gestión sobre la experiencia del cliente: un estudio basado en fuzzy text mining
CN Alarcón
Universitat de Barcelona, 2014
122014
Leaders in industrial marketing research: 25 years of analysis
LM Valenzuela-Fernández, JM Merigó, C Nicolas, M Kleinaltenkamp
Journal of Business & Industrial Marketing 35 (3), 586-601, 2020
82020
Fuzzy indicators for customer retention
L Valenzuela-Fernández, C Nicolas, J Gil-Lafuente, JM Merigo
International Journal of Engineering Business Management 8, 1847979016670526, 2016
82016
Mapping retailing research with bibliometric indicators
C Nicolas, L Valenzuela-Fernandez, JM Merigó
Journal of Promotion Management 25 (5), 664-680, 2019
72019
Systematic mapping on social media and its relation to business
C Nicolas Alarcon, A Urrutia Sepulveda, L Valenzuela Fernández, ...
Elsevier, 2018
72018
Temas clave en investigación de mercados
L Valenzuela, C Nicolas, A Gutiérrez
Copigraf SA, 2015
72015
Fuzzy logic approach applied into balanced scorecard
C Nicolás, J Gil-Lafuente, AU Sepúlveda, LV Fernández
Applied Mathematics and Computational Intelligence 24, 140-151, 2018
62018
Forgotten effects of worth-creating activities in hybrid business management models in non-profit organizations
A Socias Salvá, C Nicolas, PH Rosselló, C Mulet-Forteza
Journal of Intelligent & Fuzzy Systems 38 (5), 5343-5353, 2020
52020
Mapping leading universities in strategy research: Three decades of collaborative
NA Andrade-Valbuena, JM Merigó-Lindahl, LV Fernández, C Nicolas
Cogent Business & Management 6 (1), 1-26, 2019
52019
Applying data mining on customer relationship management system to discover forgotten effects
A Urrutia, F Rojo, C Nicolas, R Ahumada
Journal of Intelligent & Fuzzy Systems 40 (2), 1783-1794, 2021
22021
Causal relationships between economic activity and the mining industry in Chile
C Nicolas, J Rojas-Mora, L Valenzuela-Fernandez
Journal of Intelligent & Fuzzy Systems 38 (5), 5405-5412, 2020
22020
A Fuzzy Inference System for Management Control Tools
C Nicolas, J Müller, FJ Arroyo-Cañada
Mathematics 9 (17), 2145, 2021
12021
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