Man versus machine: Resisting automation in identity-based consumer behavior E Leung, G Paolacci, S Puntoni Journal of Marketing Research 55 (6), 818-831, 2018 | 249 | 2018 |
Preference for material products in identity‐based consumption E Leung, MC Cito, G Paolacci, S Puntoni Journal of Consumer Psychology 32 (4), 672-679, 2022 | 23 | 2022 |
Consumer preference for formal address and informal address from warm brands and competent brands E Leung, ASI Lenoir, S Puntoni, SMJ van Osselaer Journal of Consumer Psychology 33 (3), 546-560, 2023 | 16 | 2023 |
How technology shapes identity-based consumer behavior E Leung, G Paolacci, S Puntoni Handbook of research on identity theory in marketing, 240-254, 2019 | 3 | 2019 |
The Narrow-Taste Effect: When Consumers Display Narrow Tastes to Algorithmic Recommenders PJ Gai, E Leung, AK Klesse Available at SSRN 4585195, 2023 | | 2023 |
Diversity signaling in recommendation solicitations PJ Gai, E Leung, AK Klesse TMS Proceedings 2021, 2021 | | 2021 |
How Technology Shapes Consumption: Implications for Identity and Judgement E Leung | | 2019 |