Osnove marketinga J Previšić, Đ Ozretić Došen Adverta, 2007 | 315 | 2007 |
Assessments of country of origin and brand cues in evaluating a Croatian, western and eastern European food product D Ozretic-Dosen, V Skare, Z Krupka Journal of Business Research 60 (2), 130-136, 2007 | 195 | 2007 |
Osnove marketinga usluga Đ Ozretić Došen | 183 | 2002 |
Insights on integrated marketing communications: Implementation and impact in hotel companies M Šeric, I Gil-Saura, Đ Ozretić-Došen International Journal of Contemporary Hospitality Management 27 (5), 958-979, 2015 | 105 | 2015 |
How can perceived consistency in marketing communications influence customer–brand relationship outcomes? M Šerić, Đ Ozretić-Došen, V Škare European Management Journal 38 (2), 335-343, 2020 | 104 | 2020 |
Međunarodni marketing J Previšć, Đ Ozretić Došen Masmedia, 1999 | 98 | 1999 |
Comparing consumer innovativeness and ethnocentrism of young-adult consumers M Rašković, Z Ding, V Škare, Đ Ozretić Došen, V Žabkar Journal of Business Research 69 (9), 3682–3686, 2016 | 93 | 2016 |
Osnove međunarodnog marketinga J Previšić, Đ Ozretić Došen, Z Krupka Školska knjiga, 0 | 87 | |
The importance of branding in the development of marketing strategy of Croatia as tourist destination Đ Ozretić Došen, T Vranešević, D Prebežac Acta Turistica 10 (2), 110-127, 1998 | 82* | 1998 |
Greening hotels - building green values into hotel services D Hays, Đ Ozretić Došen Tourism and hospitality management 20 (1), 85-102, 2014 | 79 | 2014 |
The effects of marketing mix elements on service brand equity E Rajh, Đ Ozretić Došen Economic research-Ekonomska istraživanja 22 (4), 69-83, 2009 | 66 | 2009 |
Perceived risk influence on the consumer attitude to private labels in the product’s life cycle growth stage S Horvat, Đ Ozretić Došen Economic and business review 15 (4), 1, 2013 | 64 | 2013 |
Measuring health care service quality by using SERVQUAL/Mjerenje kvalitete usluge primarne zdravstvene zastite SERVQUAL instrumentom DO Dosen, V Skare, T Skare Revija za socijalnu politiku 17 (1), 27-45, 2010 | 64* | 2010 |
Understanding competition and service offer in museum marketing T Komarac, D Ozretic-Dosen, V Skare Academia Revista Latinoamericana de Administración 30 (2), 215-230, 2017 | 60 | 2017 |
Assessment of the Quality of Public Hospital Healthcare Services by using SERVQUAL D Ozretic Dosen, V Skare, V Cerfalvi, Z Bencekovic, T Komarac Acta clinica Croatica 59 (2), 285-293, 2020 | 57 | 2020 |
Impact of perceived brand name origin on fashion brand’s perceived luxury Z Krupka, D Ozretic-Dosen, J Previsic Acta Polytechnica Hungarica 11 (3), 153-166, 2014 | 46 | 2014 |
Managing edutainment and perceived authenticity of museum visitor experience: Insights from qualitative study T Komarac, Đ Ozretić Došen, V Škare Museum Management and Curatorship 35 (2), 160-181, 2020 | 45 | 2020 |
Measuring the quality of banking services targeting student population D Ozretic-Dosen, I Zizak EuroMed Journal of Business 10 (1), 98-117, 2015 | 35 | 2015 |
Discovering the determinants of museum visitors’ immersion into experience: the impact of interactivity, expectations, and skepticism T Komarac, Đ Ozretić Došen Current Issues in Tourism 25 (22), 3675-3693, 2022 | 34 | 2022 |
Enabling innovation and creativity in market-oriented firms L Božic, Ð Ozretic-Došen Baltic Journal of Management 10 (2), 144-165, 2015 | 33 | 2015 |