| A cross validation of Consumer-Based Brand Equity models: Driving customer equity in retail brands S Çifci, Y Ekinci, G Whyatt, A Japutra, S Molinillo, H Siala Journal of Business Research 69 (9), 3740-3747, 2016 | 315 | 2016 |
| Self-congruence, brand attachment and compulsive buying A Japutra, Y Ekinci, L Simkin Journal of Business Research 99, 456-463, 2019 | 283 | 2019 |
| Exploring brand attachment, its determinants and outcomes A Japutra, Y Ekinci, L Simkin Journal of Strategic Marketing 22 (7), 616-630, 2014 | 269 | 2014 |
| Responsible brands vs active brands? An examination of brand personality on brand awareness, brand trust, and brand loyalty S Molinillo, A Japutra, B Nguyen, CHS Chen Marketing Intelligence & Planning 35 (2), 166-179, 2017 | 216 | 2017 |
| Understanding the drivers of organic foods purchasing of millennials: Evidence from Brazil and Spain S Molinillo, M Vidal-Branco, A Japutra Journal of Retailing and Consumer Services 52, 101926, 2020 | 204 | 2020 |
| Responsible and active brand personality: On the relationships with brand experience and key relationship constructs A Japutra, S Molinillo Journal of Business Research 99, 464-471, 2019 | 201 | 2019 |
| Positive and negative behaviours resulting from brand attachment: The moderating effects of attachment styles A Japutra, Y Ekinci, L Simkin European Journal of Marketing 52 (5/6), 1185-1202, 2018 | 184 | 2018 |
| Organizational adoption of digital information and technology: a theoretical review S Molinillo, A Japutra The Bottom Line 30 (01), 33-46, 2017 | 167 | 2017 |
| Assessment of mobile technology use in the emerging market: Analyzing intention to use m-payment services in India F Liébana-Cabanillas, A Japutra, S Molinillo, N Singh, N Sinha Telecommunications Policy 44 (9), 102009, 2020 | 156 | 2020 |
| The repercussions and challenges of COVID-19 in the hotel industry: Potential strategies from a case study of Indonesia A Japutra, R Situmorang International Journal of Hospitality Management 95, 102890, 2021 | 143 | 2021 |
| The impact of affective and cognitive app experiences on loyalty towards retailers S Molinillo, A Navarro-García, R Anaya-Sánchez, A Japutra Journal of Retailing and Consumer Services 54, 101948, 2020 | 136 | 2020 |
| The role of ideal self-congruence and brand attachment in consumers’ negative behaviour: compulsive buying and external trash-talking A Japutra, Y Ekinci, L Simkin, B Nguyen European Journal of Marketing 52 (3/4), 683-701, 2018 | 116 | 2018 |
| The effect of consumer-generated media stimuli on emotions and consumer brand engagement SMC Loureiro, RG Bilro, A Japutra Journal of Product & Brand Management 29 (3), 387-408, 2019 | 111 | 2019 |
| Friend or Foe? The complex relationship between indigenous people and policymakers regarding rural tourism in Indonesia R Situmorang, T Trilaksono, A Japutra Journal of Hospitality and Tourism Management 39, 20-29, 2019 | 109 | 2019 |
| Tie the knot: building stronger consumers’ attachment toward a brand A Japutra, Y Ekinci, L Simkin Journal of Strategic Marketing 26 (3), 223-240, 2018 | 109 | 2018 |
| Reverse teaching: Exploring student perceptions of “flip teaching” B Nguyen, X Yu, A Japutra, CHS Chen Active Learning in Higher Education 17 (1), 51-61, 2016 | 86 | 2016 |
| A consumer-based brand performance model for assessing brand success S Molinillo, Y Ekinci, A Japutra International Journal of Market Research 61 (1), 93-110, 2019 | 83 | 2019 |
| The dark side of brand attachment: A conceptual framework of brand attachment's detrimental outcomes A Japutra, Y Ekinci, L Simkin, B Nguyen The Marketing Review 14 (3), 245-264, 2014 | 77 | 2014 |
| Travellers' mindsets and theory of planned behaviour A Japutra, SMC Loureiro, S Molinillo, Y Ekinci Tourism Management Perspectives 30, 193-196, 2019 | 74 | 2019 |
| Building brand credibility: The role of involvement, identification, reputation and attachment S Molinillo, A Japutra, Y Ekinci Journal of Retailing and Consumer Services 64, 102819, 2022 | 73 | 2022 |
Sebastián MolinilloProfessor of Marketing, University of Malaga (Spain)E-mail confirmado em uma.es
