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Nicole Stegemann
Nicole Stegemann
Dirección de correo verificada de uws.edu.au
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Año
Unique brand extension challenges for luxury brands
N Stegemann
Journal of Business and Economics Research, 2006
1112006
Experiential learning: Helping students to become ‘career-ready’
D Spanjaard, T Hall, N Stegemann
Australasian Marketing Journal (AMJ) 26 (2), 163-171, 2018
862018
Measuring consumers' attitudes to luxury
N Stegemann, SM Denize, K Miller
International research conference in marketing, 2007
262007
Poster sessions in marketing education: An empirical examination
N Stegemann, C Sutton-Brady
Journal of Marketing Education 31 (3), 219-229, 2009
152009
Refinement of the brand luxury index
N Stegemann, SM Denize, KE Miller
International Conference" Luxury and Counterfeiting": Issues, Challenges and …, 2011
92011
Assessing methods to improve class participation
C Sutton-Brady, N Stegemann
Proceedings of the 2010 European Applied Business Research (EABR) and …, 2010
82010
LOYALTY PROGRAMS IN AUSTRALIA: WHO IS IN BED WITH WHOM?
N Stegemann
18th Annual International Research Conference on Industrial marketing and …, 2002
72002
Putting Bling in the Classroom
N Stegemann, C Sutton-Brady
Journal of Business & Economics Research (JBER) 8 (1), 2010
62010
Visual arts marketing: The brand equity challenge facing galleries
N Stegemann, B Thompson
International Business & Economics Research Journal (IBER) 4 (12), 2005
52005
International Marketing
MR Czinkota, IA Ronkainen, C Sutton-Brady, T Beal, N Stegemann
Cengage Learning, 2014
42014
Enhancing Learning Outcomes through Application Driven Activities in Marketing.
N Stegemann, C Sutton-Brady
American Journal Of Business Education 6 (1), 1-6, 2013
42013
Perceptions, attitudes and luxury brands
N Stegemann, S Denize, KE Miller
Luxury marketing: A challenge for theory and practice, 169-184, 2012
32012
Doctoral Colloquia The Student Experience
N Stegemann, S Glaser
Journal of College Teaching & Learning (TLC) 6 (8), 2009
32009
Sponsorship as a business exchange: an application of relationships and networks in the performing arts
BJ Thompson, N Stegemann, CJ Sutton-Brady
Proceedings of the 22nd Industrial Marketing and Purchasing (IMP) Group …, 2006
32006
A Colourful Approach to reducing examination anxiety
C Sutton-Brady, N Stegemann
Journal of College Teaching and Learning, 2006
32006
Brand equity and the cultural event: the amalgamation of multiple brands for a unified marketing communications performance
B Thompson, N Stegemann
Proceedings of the 8th International Conference on Arts and Cultural …, 2005
32005
Loyalty programs in Australia: The affair continues
C Sutton-Brady, N STEGEMAN
The 19 Annual Conference University of Lugano, 4-6, 2003
32003
Brand community image: a social identity theory perspective
PH Ho, SM Denize, N Stegemann, AT Kieu
Proceedings of 2018 AMA Winter Academic Conference: Integrating Paradigms in …, 2018
12018
Branding in the Classroom
N Stegemann, C Sutton-Brady
The 2011 Barcelona European Academic Conference Presentations: NH Calderon …, 2011
12011
Measuring effectiveness of poster sessions: A scale development
N Stegemann, C Sutton-Brady
Proceedings of the Australian and New Zealand Marketing Academy (ANZMAC …, 2009
12009
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Artículos 1–20