| The effect of market orientation on buyer–seller relationship satisfaction MJ Sanzo, ML Santos, R Vázquez, LI Álvarez Industrial Marketing Management 32 (4), 327-345, 2003 | 536 | 2003 |
| Organizational learning and market orientation: interface and effects on performance ML Santos-Vijande, MJ Sanzo-Perez, LI Alvarez-Gonzalez, ... Industrial marketing management 34 (3), 187-202, 2005 | 389 | 2005 |
| Can a good organizational climate compensate for a lack of top management commitment to new product development? NG Rodríguez, MJS Pérez, JAT Gutiérrez Journal of Business Research 61 (2), 118-131, 2008 | 201 | 2008 |
| New product internal performance and market performance: Evidence from Spanish firms regarding the role of trust, interfunctional integration, and innovation type N García, MJ Sanzo, JA Trespalacios Technovation 28 (11), 713-725, 2008 | 157 | 2008 |
| Webroomers versus showroomers: are they the same? NV Fernández, MJS Pérez, R Vázquez-Casielles Journal of Business Research 92, 300-320, 2018 | 143 | 2018 |
| Business-nonprofit partnerships as a driver of internal marketing in nonprofit organizations. Consequences for nonprofit performance and moderators LI Álvarez-González, N García-Rodríguez, M Rey-García, ... BRQ Business Research Quarterly 20 (2), 112-123, 2017 | 143 | 2017 |
| Business–nonprofit partnerships: a new form of collaboration in a corporate responsibility and social innovation context MJ Sanzo, LI Alvarez, M Rey, N García Service Business 9, 611-636, 2015 | 134 | 2015 |
| Attitude and satisfaction in a traditional food product M José Sanzo, A Belén del Río, V Iglesias, R Vázquez British Food Journal 105 (11), 771-790, 2003 | 130 | 2003 |
| Marketing capabilities development in small and medium enterprises: implications for performance L Santos-Vijande, M Sanzo-Pérez, J Trespalacios Gutiérrez, N Rodríguez Journal of CENTRUM Cathedra: The Business and Economics Research Journal 5 …, 2012 | 127 | 2012 |
| Social innovation: Comparative perspectives H Anheier, G Krlev, G Mildenberger Taylor & Francis, 2019 | 116 | 2019 |
| How to encourage social innovations: A resource-based approach MJ Sanzo-Perez, LI Álvarez-González, M Rey-García The Service Industries Journal 35 (7-8), 430-447, 2015 | 107 | 2015 |
| Business–nonprofit partnerships: Do their effects extend beyond the charitable donor-recipient model? MJ Sanzo, LI Álvarez, M Rey, N García Nonprofit and Voluntary Sector Quarterly 44 (2), 379-400, 2015 | 94 | 2015 |
| The drivers of voluntary transparency in nonprofits: Professionalization and partnerships with firms as determinants MJ Sanzo-Pérez, M Rey-Garcia, LI Álvarez-González Voluntas: International journal of voluntary and nonprofit organizations 28 …, 2017 | 90 | 2017 |
| Trust as a moderator of the relationship between organizational learning and marketing capabilities: Evidence from Spanish SMEs MJ Sanzo, ML Santos, N García, JA Trespalacios International Small Business Journal 30 (6), 700-726, 2012 | 90 | 2012 |
| Is showrooming really so terrible? Start understanding showroomers N Viejo-Fernández, MJ Sanzo-Perez, R Vázquez-Casielles Journal of Retailing and Consumer Services 54, 102048, 2020 | 87 | 2020 |
| The role of market orientation in business dyadic relationships: Testing an integrator model MJ Sanzo, ML Santos, R Vázquez, LI Álvarez Journal of marketing Management 19 (1-2), 73-107, 2003 | 87 | 2003 |
| Effects of market orientation on business strategic behaviour ML Santos Vijande, MJ Sanzo Perez, LI Alvarez Gonzalez, ... Journal of strategic marketing 13 (1), 17-42, 2005 | 73 | 2005 |
| The effect of a buyer's market orientation on attitudinal loyalty toward a supplier: is dependence a moderator? M José Sanzo, M Leticia Santos, LI Alvarez, R Vázquez Supply Chain Management: An International Journal 12 (4), 267-283, 2007 | 71 | 2007 |
| Análisis económico de la actitud hacia el fraude fiscal en España MJS Pérez, JS Pandiello, JP Rodríguez Hacienda Pública Española/Review of Public Economics, 107-128, 2006 | 67 | 2006 |
| Diccionario de economía pública SÁ García Ecobook, 2010 | 58 | 2010 |
