The marketization of religion: Field, capital, and consumer identity JH McAlexander, BL Dufault, DM Martin, JW Schouten Journal of Consumer Research 41 (3), 858-875, 2014 | 271 | 2014 |
Self-quantification and the datapreneurial consumer identity BL DuFault, JW Schouten Consumption Markets & Culture 23 (3), 290-316, 2020 | 50 | 2020 |
Millennials and boomers: Increasing alumni affinity and intent to give by target market segmentation JH McAlexander, HF Koenig, B DuFault International Journal of Nonprofit and voluntary sector marketing 21 (2), 82-95, 2016 | 42 | 2016 |
Advancement in higher education: the role of marketing in building philanthropic giving JH McAlexander, HF Koenig, B DuFault Journal of Marketing for Higher Education 24 (2), 243-256, 2014 | 29 | 2014 |
Ontological Flattening, Vibrant Matter and Consumption: Sending Canonical Theories Back to School J Schouten, D Martin, B DuFault ACR North American Advances, 2015 | 3 | 2015 |
Social Enterprise as a Broker of Identity Resources JW Schouten, BL DuFault Sustainability 14 (6), 3432, 2022 | 2 | 2022 |
Communitas Interruptus: Consumer experiences of leaving community JH McAlexander, BL DuFault Strong Brands, Strong Relationships, 250-262, 2015 | 2 | 2015 |
Marketing: the new core skill for all? JBAJ Wilson The Marketeers, 82-87, 2013 | 2 | 2013 |
The Neonatal Intensive Care Unit As an Assembled Servicescape: How Do Technological Actors Affect Parent/Staff Decision-Making? BL DuFault, HJ Schau, K Bhatnagar, J Schouten ACR North American Advances, 2016 | 1 | 2016 |
Maven 2.0: The Newly Assembled Interactive Ex-Pat Market Maven H Schau, B DuFault, YM Dang, YG Zhang ACR North American Advances, 2015 | 1 | 2015 |
Home for Christmas BL Dufault Journal of Customer Behaviour 18 (4), 263-272, 2019 | | 2019 |
Consumer Experience in the Changing Marketplace of Health and Wellness LT Torres, G Carpenter, BL DuFault, A Kumar, B DeBerry-Spence, ... Advances in Consumer Research 46, 2018 | | 2018 |
And There Were Jazz Clubs...: Navigating Community Change with Consumption Lifelines BL DuFault The University of Arizona., 2016 | | 2016 |
A 360 View of Patients’ Experiences as Medical Consumers K Scherr, T Barkashina, J Spanjol, AJ Malter, MF Luce, P Ubel, ... Advances in Consumer Research 44, 2016 | | 2016 |
Changing the Script: Family Collectivity Formation in the Neonatal Intensive Care Unit B DuFault, J Schouten, H Schau ACR North American Advances, 2014 | | 2014 |
Leaving an identity-central community of practice J McAlexander, D Martin, B DuFault, J Schouten Consumer Culture Theory Conference, Tucson, USA, June 13-16, 2013, 2013 | | 2013 |
Consumer experiences of leaving community JH McAlexander, BL DuFault | | |