| Metaverse in Marketing: Challenges and Opportunities AT Rosário, PR Lopes, FS Rosário Handbook of Research on AI-Based Technologies and Applications in the Era of …, 2023 | 8 | 2023 |
| Influencer marketing in the digital ecosystem AT Rosário, PR Lopes, FS Rosário Influencer marketing applications within the metaverse, 132-166, 2023 | 4 | 2023 |
| Marcas de luxo em Portugal-Perfumes e Cosméticos: A Comunicação em modelo Holístico nas marcas de perfumes e cosméticos de luxo em Portugal F Rosário, V Carrillo, P Lopes Novas Edições Acadêmicas, 2018 | 3 | 2018 |
| The Digital Marketing for Sustainable Development AT Rosário, PR Lopes, FS Rosário Preprints, 2023 | 2 | 2023 |
| A Internet e a comunicação no mercado outdoor. Análise dos websites das empresas de publicidade exterior em Portugal PBRL Lopes, MNA Varela, MV Carrillo Durán, F Rosario ISG, 2012 | 2 | 2012 |
| How the Metaverse Can Leverage the Business World AT Rosário, PR Lopes, FS Rosário Handbook of Research on AI-Based Technologies and Applications in the Era of …, 2023 | 1 | 2023 |
| Social Media Advertising Influences Customers Purchase Intention In Generation Z FR Paula Lopes 15th Global C. on Business and Social Sciences 15, 2023 | | 2023 |
| The Delphi Technique in Outdoor Advertising P Lopes, F Rosário, M Varela ECRM 2020 20th European Conference on Research Methodology for Business and …, 2020 | | 2020 |
| Las marcas de perfumes y cosméticos de lujo en Portugal FMSL Rosário | | 2016 |
| Perfumes vendidos na Internet–Moda ou fenómeno? P Lopes, F Rosário SOPCOM: Associação Portuguesa de Ciências da Comunicação, 287-292, 2013 | | 2013 |
Paula LopesPhD Communication and AdvertisingDirección de correo verificada de ulusofona.pt
