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Francisco Muñoz-Leiva
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Antecedents of the adoption of the new mobile payment systems: The moderating effect of age
F Liébana-Cabanillas, J Sánchez-Fernández, F Muñoz-Leiva
Computers in Human Behavior 35, 464-478, 2014
5562014
Web Acceptance Model (WAM): Moderating effects of user experience
JA Castaneda, F Munoz-Leiva, T Luque
Information & management 44 (4), 384-396, 2007
5432007
Determinants of intention to use the mobile banking apps: An extension of the classic TAM model
F Munoz-Leiva, S Climent-Climent, F Liébana-Cabanillas
SPANISH JOURNAL OF MARKETING - ESIC 21 (1), 25-38, 2017
4592017
Mobile payment is not all the same: The adoption of mobile payment systems depending on the technology applied
IR de Luna, F Liébana-Cabanillas, J Sánchez-Fernández, F Muñoz-Leiva
Technological Forecasting and Social Change 146, 931-944, 2019
3272019
The moderating effect of experience in the adoption of mobile payment tools in Virtual Social Networks: The m-payment Acceptance Model in Virtual Social Networks (MPAM-VSN)
F Liebana-Cabanillas, F, Sanchez-Fernandez, J. and Munoz-Leiva
International Journal of Information Management 34 (2), 151-166, 2014
2782014
Role of gender on acceptance of mobile payment
FJ Liébana-Cabanillas, J Sánchez-Fernández, F Muñoz-Leiva
Industrial Management & Data Systems, 2014
2572014
Past themes and future trends in medical tourism research: A co-word analysis
A De la Hoz Correa, F Muñoz-Leiva, M Bakucz
Tourism Management 65 (65), 200-211, 2018
2412018
Improving retention rate and response quality in Web-based surveys
J Sánchez-Fernández, F Muñoz-Leiva, FJ Montoro-Ríos
Computers in Human Behavior 28 (2), 507-514, 2012
2292012
A global approach to the analysis of user behavior in mobile payment systems in the new electronic environment
F Liébana-Cabanillas, F Muñoz-Leiva, J Sánchez-Fernández
Service Business 12 (1), 25-64, 2018
2042018
Improving the response rate and quality in Web-based surveys through the personalization and frequency of reminder mailings
F Muñoz-Leiva, J Sánchez-Fernández, F Montoro-Ríos, JÁ Ibáñez-Zapata
Quality & Quantity 44 (5), 1037-1052, 2010
1942010
The influence of e-word-of-mouth on travel decision-making: consumer profiles
J Hernández-Méndez, F Muñoz-Leiva, J Sánchez-Fernández
Current issues in tourism 18 (11), 1001-1021, 2015
1772015
The determinants of satisfaction with e‐banking
F Liébana‐Cabanillas, F Muñoz‐Leiva, F Rejón‐Guardia
Industrial Management & Data Systems, 2013
1702013
Generalising user behaviour in online travel sites through the Travel 2.0 website acceptance model
F Muñoz‐Leiva, J Hernández‐Méndez, J Sánchez‐Fernández
Online Information Review, 2012
1572012
An application of co-word analysis and bibliometric maps for detecting the most highlighting themes in the consumer behaviour research from a longitudinal perspective
F Muñoz-Leiva, MI Viedma-del-Jesús, J Sánchez-Fernández, ...
Quality & Quantity 46 (4), 1077-1095, 2012
1502012
What type of online advertising is most effective for eTourism 2.0? An eye tracking study based on the characteristics of tourists
J Hernández-Méndez, F Muñoz-Leiva
Computers in Human Behavior 50 (September), 618–625, 2015
1382015
Measuring advertising effectiveness in Travel 2.0 websites through eye-tracking technology
F Muñoz-Leiva, J Hernández-Méndez, D Gómez-Carmona
Physiology & behavior 200, 83-95, 2019
1232019
City benchmarking: A methodological proposal referring specifically to Granada
T Luque-Martínez, F Muñoz-Leiva
Cities 22 (6), 411-423, 2005
1122005
Assessment of interjudge reliability in the open-ended questions coding process
F Muñoz-Leiva, FJM Ríos, TL Martínez
Quality & Quantity 40 (4), 519-537, 2006
1002006
Discovering prominent themes in integrated marketing communication research from 1991 to 2012: A co-word analytic approach
F Munoz-Leiva, L Porcu, S Barrio-García
International Journal of Advertising 34 (4), 678-701, 2015
972015
¿Cómo mejorar la tasa de respuesta en encuestas on-line?
J Sánchez Fernández, F Muñoz Leiva, FJ Montoro Ríos
Revista de Estudios Empresariales, 45-62, 2009
90*2009
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