| Do data characteristics change according to the number of scale points used? An experiment using 5-point, 7-point and 10-point scales J Dawes International journal of market research 50 (1), 61-104, 2008 | 3224 | 2008 |
| The relationship between subjective and objective company performance measures in market orientation research: further empirical evidence J Dawes Marketing bulletin-department of marketing massey university 10, 65-75, 1999 | 664 | 1999 |
| Market orientation and company profitability: further evidence incorporating longitudinal data J Dawes Australian journal of management 25 (2), 173-199, 2000 | 447 | 2000 |
| What is differentiation and how does it work? B Sharp, J Dawes Journal of Marketing Management 17 (7-8), 739-759, 2001 | 273 | 2001 |
| How do shoppers behave online? An observational study of online grocery shopping Z Anesbury, M Nenycz‐Thiel, J Dawes, R Kennedy Journal of Consumer Behaviour 15 (3), 261-270, 2016 | 219 | 2016 |
| Five point vs. eleven point scales: Does it make a difference to data characteristics J Dawes Australasian Journal of Market Research 10 (1), 2002 | 174 | 2002 |
| The effect of service price increases on customer retention: The moderating role of customer tenure and relationship breadth J Dawes Journal of service research 11 (3), 232-245, 2009 | 173 | 2009 |
| Has brand loyalty declined? A longitudinal analysis of repeat purchase behavior in the UK and the USA J Dawes, L Meyer-Waarden, C Driesener Journal of Business Research 68 (2), 425-432, 2015 | 155 | 2015 |
| Analyzing the intensity of private label competition across retailers J Dawes, M Nenycz-Thiel Journal of Business Research 66 (1), 60-66, 2013 | 136 | 2013 |
| Comparing retailer purchase patterns and brand metrics for in-store and online grocery purchasing J Dawes, M Nenycz-Thiel Journal of Marketing Management 30 (3-4), 364-382, 2014 | 125 | 2014 |
| Assessing the impact of a very successful price promotion on brand, category and competitor sales J Dawes Journal of product & brand management 13 (5), 303-314, 2004 | 117 | 2004 |
| Cigarette brand loyalty and purchase patterns: an examination using US consumer panel data J Dawes Journal of Business Research 67 (9), 1933-1943, 2014 | 86 | 2014 |
| It's a Dirichlet world: Modeling individuals' loyalties reveals how brands compete, grow, and decline B Sharp, M Wright, J Dawes, C Driesener, L Meyer-Waarden, L Stocchi, ... Journal of Advertising Research 52 (2), 203-213, 2012 | 83 | 2012 |
| Competition for memory retrieval between private label and national brands M Nenycz-Thiel, B Sharp, J Dawes, J Romaniuk Journal of Business research 63 (11), 1142-1147, 2010 | 77 | 2010 |
| Brand loyalty in the UK sportswear market J Dawes International Journal of Market Research 51 (4), 2009 | 76 | 2009 |
| Recall of radio advertising in low and high advertising clutter formats E Riebe, J Dawes International Journal of Advertising 25 (1), 71-86, 2006 | 70 | 2006 |
| Business orientation scales: development and psychometric assessment J Dawes, M Faulkner, B Sharp 27th EMAC Conference 5, 461-478, 1998 | 67 | 1998 |
| Price changes and defection levels in a subscription‐type market: can an estimation model really predict defection levels? J Dawes Journal of Services Marketing 18 (1), 35-44, 2004 | 64 | 2004 |
| Regularities in buyer behaviour and brand performance: The case of Australian beer J Dawes Journal of Brand Management 15, 198-208, 2008 | 63 | 2008 |
| Consumer response to price changes in higher-priced brands A Huang, J Dawes, L Lockshin, L Greenacre Journal of Retailing and Consumer Services 39, 1-10, 2017 | 56 | 2017 |
Byron SharpProfessor of Marketing Science, Ehrenberg-Bass Institute, University of South AustraliaVerified email at unisa.edu.au
