Seguir
Anastasiya Pocheptsova Ghosh
Anastasiya Pocheptsova Ghosh
Associate Professor of Marketing, University of Arizona
Dirección de correo verificada de email.arizona.edu
Título
Citado por
Citado por
Año
Deciding without resources: Resource depletion and choice in context
A Pocheptsova, O Amir, R Dhar, RF Baumeister
Journal of Marketing Research 46 (3), 344-355, 2009
5132009
Making products feel special: When metacognitive difficulty enhances evaluation
A Pocheptsova, AA Labroo, R Dhar
Journal of Marketing Research 47 (6), 1059-1069, 2010
2072010
Metacognition and Consumer Judgment: Fluency is Pleasant but Disfluency Ignites Interest
A Labroo, A Pocheptsova
Current Opinion in Psychology 10 (August), 154-159, 2016
712016
Swayed by the Numbers: The Consequences of Displaying Product Review Attributes
J Watson, A Pocheptsova Ghosh, M Trusov
Journal of Marketing 82 (6), 109 -131, 2018
692018
When do incidental mood effects last? Lay beliefs versus actual effects
A Pocheptsova, N Novemsky
Journal of Consumer Research 36 (6), 992-1001, 2010
472010
When Being in a Positive Mood Increases Choice Deferral
J Etkin, PA Ghosh
Journal of Consumer Research 45 (1), 208-225, 2018
332018
The effect of mobile phone use on prosocial behavior
A Abraham, A Pocheptsova, R Ferraro
Rotman Magazine, 111-113, 2012
212012
Two Birds, One Stone? Positive Mood Makes Products Seem Less Useful for Multiple-Goal Pursuit
A Pocheptsova, EP Francine, J Etkin
Journal of Consumer Psychology 25 (2), 296-303, 2015
152015
Pay Me with Venmo: Effect of Service Providers Decisions to Adopt P2P Payment Methods on Consumer Evaluations
L Huang, AP Ghosh, R Li, EC Ince
Journal of the Association for Consumer Research 5 (3), 00, 2020
142020
Self-control resource depletion impairs active initiative and thus produces passivity
A Vonasch, KD Vohs, A Ghosh Pocheptsova, RF Baumeister
Motivation Science 3 (4), 321-336, 2017
132017
The Freedom of Constraint: How Perceptions of Time Limitations Alleviate Guilt from Two-Phase Indulgent Consumption
T Matherly, A Ghosh Pocheptsova, Y Joshi
Journal of Association for Consumer Research 4 (2), 147- 159, 2019
102019
What makes tomorrow's gain worth today's pain?: Cognitive, motivational and effective influences in consumers' self-control dilemmas
AA Labroo, A Pocheptsova
Routledge International Handbook of Consumer Psychology, 447-466, 2017
82017
Should We Trust Front-of-Package Labels? How Food and Brand Categorization Influence Healthiness Perception and Preference
G Schneider, AP Ghosh
Journal of the Association for Consumer Research 5 (2), 149–161, 2020
62020
Acquisition Mode Effect on Consumer Product Evaluation and Tradeoff Making
A Pocheptsova, R Kivetz, R Dhar
ACR North American Advances, 2016
6*2016
Is What You Feel What They See? Prominent and Subtle Identity Signaling in Inter-group Interactions
T Matherly, A Ghosh Pocheptsova
Journal of Behavioral Decision Making 30 (4), 828-842, 2017
42017
Time-insensitive budget tracking: Nudging consumers to spread out spending over time
L Huang, A Pocheptsova Ghosh
ACR North American Advances, 2018
12018
More of the same: Painful payment methods decrease variety seeking
L Huang, RA Siddiqui, AP Ghosh
Marketing Letters, 1-13, 2023
2023
How and When Consumers Make Tradeoffs
I Simonson, I Evangelidis, SMJ van Osselaer, Y Zwebner, RY Schrift, ...
Advances in Consumer Research 44, 2016
2016
How Extraneous Time Frames Bias Consumer Judgment and Choice
M Zhu, Y Joshi, A Pocheptsova, C Hsee, I Goswami, O Urminsky, B Min, ...
Advances in Consumer Research 42, 2014
2014
Novel Approaches to Understanding Context Effects in Choice and Judgment
A Pocheptsova
Advances in Consumer Research 36, 2009
2009
El sistema no puede realizar la operación en estos momentos. Inténtalo de nuevo más tarde.
Artículos 1–20