Consumer responses to corporate social responsibility (CSR) contribution type D Hildebrand, Y DeMotta, S Sen, A Valenzuela Journal of Consumer Research 44 (4), 738-758, 2017 | 119 | 2017 |
The effect of dialectical thinking on the integration of contradictory information Y DeMotta, MC Chao, T Kramer Journal of Consumer Psychology 26 (1), 40-52, 2016 | 47 | 2016 |
In-group and out-group influences on the consumption behavior of minority groups: The case of gay men D Hildebrand, Y DeMotta, S Sen, K Kongsompong Journal of Public Policy & Marketing 32 (1_suppl), 70-78, 2013 | 35 | 2013 |
Mai dongxi: Social influence, materialism and China's one-child policy Y DeMotta, K Kongsompong, S Sen Social Influence 8 (1), 27-45, 2013 | 14 | 2013 |
How psychological contracts motivate employer-brand patronage Y DeMotta, S Sen Marketing Letters 28, 385-395, 2017 | 11 | 2017 |
Low‐fit cause‐related marketing: When and why do consumers respond positively? Y DeMotta, C Janssen, S Sen Journal of Consumer Psychology, 2023 | 3 | 2023 |
Dialectical thinking as a driver of charitable giving Y DeMotta Psychology & Marketing 38 (9), 1404-1416, 2021 | 1 | 2021 |
How Thinking Style Impacts Consumer Reactions to Corporate Social Responsibility Y DeMotta, C Janssen, S Sen NAACR North American Advances 44, 728-728, 2016 | 1 | 2016 |
The importance of perceived control: Choice, knowledge, and controllability in consequential domains S Botti, I Friedman, SS Iyengar, E Gavazi, K Cutright, G Fitzsimons, ... Advances in Consumer Research 42, 65, 2014 | 1 | 2014 |
Disaster zone! Maximizing the impact of corporate contributions to disasters or a different way of thinking of fit Y DeMotta, D Hildebrand, A Valenzuela, S Sen commitment 37, 203-214, 2011 | 1 | 2011 |
The role of thinking style in consumer reactions to corporate social responsibility Y DeMotta, C Janssen, S Sen Global Marketing Conference, 147-147, 2018 | | 2018 |
16-J: Temporal Focus and Consumer Response to Donation Appeals Y DeMotta ACR North American Advances, 2017 | | 2017 |
The effect of thinking style on consumer reactions to corporate social responsibility C Janssen, Y DeMotta, S Sen | | 2016 |
Consumer Evaluations of Corporate Relief Efforts to Disaster Victims: When Controllability Matters D Hildebrand, Y Demotta, A Valenzuela, S Sen ACR North American Advances, 2014 | | 2014 |
Going to Extremes: Dialectical Thinking in the Context of Contradictory Information Y DeMotta, MC Chao, T Kramer Volume XLII 42, 454, 2014 | | 2014 |
Charitable Giving to Controllable Misfortunes: The Role of Deliberation and Victim Identifiability Y DeMotta, S Sen, S Gould European Advances in Consumer Research, 116, 2013 | | 2013 |
Causal Controllability and Consumer Response to Charitable Appeals Y DeMotta City University of New York, 2012 | | 2012 |
Impact of Primary-Secondary Control on Donation Behavior Y DeMotta, LG Block, S Gould ACR North American Advances, 2011 | | 2011 |
Maximizing the Effectiveness of Disaster Relief Contribution: The Idea of Fit to Control Y DeMotta, A Valenzuela, S Sen BUILDING CONNECTIONS 39, 651, 2011 | | 2011 |
The Impact of Culture on Product Evaluations: a Dialectical Perspective Y DeMotta, MC Chao, T Kramer ACR Asia-Pacific Advances, 2009 | | 2009 |