Yoshiko DeMotta
Yoshiko DeMotta
Dirección de correo verificada de fdu.edu
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Citado por
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Año
Consumer responses to corporate social responsibility (CSR) contribution type
D Hildebrand, Y DeMotta, S Sen, A Valenzuela
Journal of Consumer Research 44 (4), 738-758, 2017
542017
The effect of dialectical thinking on the integration of contradictory information
Y DeMotta, MC Chao, T Kramer
Journal of Consumer Psychology 26 (1), 40-52, 2016
242016
In-group and out-group influences on the consumption behavior of minority groups: The case of gay men
D Hildebrand, Y DeMotta, S Sen, K Kongsompong
Journal of Public Policy & Marketing 32 (1_suppl), 70-78, 2013
242013
Mai dongxi: Social influence, materialism and China's one-child policy
Y DeMotta, K Kongsompong, S Sen
Social Influence 8 (1), 27-45, 2013
92013
How psychological contracts motivate employer-brand patronage
Y DeMotta, S Sen
Marketing Letters 28 (3), 385-395, 2017
22017
How Thinking Style Impacts Consumer Reactions to Corporate Social Responsibility
Y DeMotta, C Janssen, S Sen
ACR North American Advances, 2016
12016
The importance of perceived control: Choice, knowledge, and controllability in consequential domains
S Botti, I Friedman, SS Iyengar, E Gavazi, K Cutright, G Fitzsimons, ...
Advances in Consumer Research 42, 65, 2014
12014
Disaster zone! Maximizing the impact of corporate contributions to disasters or a different way of thinking of fit
Y DeMotta, D Hildebrand, A Valenzuela, S Sen
ACR North American Advances, 2011
12011
The role of thinking style in consumer reactions to corporate social responsibility
Y DeMotta, C Janssen, S Sen
2018 Global Marketing Conference at Tokyo, 147-147, 2018
2018
16-J: Temporal Focus and Consumer Response to Donation Appeals
Y DeMotta
ACR North American Advances, 2017
2017
The effect of thinking style on consumer reactions to corporate social responsibility
C Janssen, Y DeMotta, S Sen
2016
Consumer Evaluations of Corporate Relief Efforts to Disaster Victims: When Controllability Matters
D Hildebrand, Y Demotta, A Valenzuela, S Sen
ACR North American Advances, 2014
2014
Going to Extremes: Dialectical Thinking in the Context of Contradictory Information
Y DeMotta, MC Chao, T Kramer
ACR North American Advances, 2014
2014
Charitable Giving to Controllable Misfortunes: the Role of Deliberation and Victim Identifiability
Y DeMotta, S Sen, SJ Gould
ACR North American Advances, 2013
2013
Causal Controllability and Consumer Response to Charitable Appeals
Y DeMotta
City University of New York, 2012
2012
Impact of Primary-Secondary Control on Donation Behavior
Y DeMotta, LG Block, S Gould
ACR North American Advances, 2011
2011
Maximizing the Effectiveness of Disaster Relief Contribution: The Idea of Fit to Control
Y DeMotta, D Hildebrand, A Valenzuela, S Sen
ACR North American Advances, 2011
2011
The Impact of Culture on Product Evaluations: a Dialectical Perspective
Y DeMotta, MC Chao, T Kramer
ACR Asia-Pacific Advances, 2009
2009
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Artículos 1–18