| Social networks as a strategy for promoting agri-food products with a designation of origin in Ecuador. The case of Loja coffee RK Toledo-Macas, MF Zumba-Zúñiga 2021 16th Iberian Conference on Information Systems and Technologies (CISTI …, 2021 | 3 | 2021 |
| Analysis of the commercial management models of the financial system of Ecuador in social media RK Toledo-Macas, MF Zumba-Zúñiga, G Torres-Pereira 2020 15th Iberian Conference on Information Systems and Technologies (CISTI …, 2020 | 2 | 2020 |
| Leading Ecuadorian Companies in the Wine Tourism Sector and Their Positioning on the Social Medium Facebook MM Rodríguez-Fernández, E Sánchez-Amboage, RK Toledo-Macas, ... New Advances in Information Systems and Technologies: Volume 2, 479-488, 2016 | 2 | 2016 |
| El café de altura ecuatoriano y su proyección comercial en los medios sociales C Rodríguez Vázquez, MM Rodríguez Fernández, ... De los medios y la comunicación: de las organizaciones a las redes de valor …, 2016 | 1* | 2016 |
| Entrepreneurship and Corporate Social Responsibility related to Financial Performance: Evidence from Ecuadorian Companies. GJD Villavicencio, MF Zumba-Zúñiga, RK Toledo-Macas Revista Brasileira de Gestão e Desenvolvimento Regional 19 (1), 2023 | | 2023 |
| Management of innovation and social networks in tourism companies: Descriptive theoretical approach of its adoption and use MF Zumba-Zuñiga, RK Toledo-Macas, VA Martínez-Fernández 2021 16th Iberian Conference on Information Systems and Technologies (CISTI …, 2021 | | 2021 |
| Management of innovation and social networks in the Ecuadorian hotel sector: Empirical study in the first category and luxury hotels in the city of Loja MF Zumba-Zúñiga, GT Pereira, RK Toledo-Macas 2020 15th Iberian Conference on Information Systems and Technologies (CISTI …, 2020 | | 2020 |
| El café orgánico como factor de desarrollo sostenible en la zona rural del Ecuador. El caso del café de altura de la provincia de Loja RK Toledo-Macas, VA Martínez-Fernández, O Juanatey-Boga, ... Ecuador, 2017 | | 2017 |
| El fomento público a las asociaciones de agricultores en Ecuador: estudio de caso de la Organización de Productores de Café de Altura Unión de Artesanos “El Colmenar … RK Toledo Macas Universitat Politècnica de València, 2016 | | 2016 |
| Leading Ecuadorian companies in the wine tourism sector and their positioning on the social medium facebook R Toledo Macas, E Sanchez Amboage | | 2016 |
| Proyección de la medicina ancestral como estrategia de fortalecimiento de identidad cultural en Ecuador: Consejo de Sanadores de Saraguro RK Toledo-Macas, S Ramón Jaramillo, P Sarango Lalangui, ... De los Medios a los Metamedios de Comunicación . Actas del I Simposio de …, 2015 | | 2015 |
| Análisis de los modelos de gestión comercial del sistema financiero del Ecuador en los medios sociales Analysis of the commercial management models of the financial system of … RK Toledo-Macas, MF Zumba-Zúñiga, G Torres-Pereira | | |
Valentín Alejandro Martínez FernándezProfesor Titular de Comercialización e Investigación de Mercados. Universidad de A CoruñaDirección de correo verificada de udc.es
