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Dr Joe Hazzam
Dr Joe Hazzam
Senior lecturer in Digital Marketing at Staffordshire University, UK
Verified email at staffs.ac.uk
Title
Cited by
Cited by
Year
Health care professionals’ social media behavior and the underlying factors of social media adoption and use: quantitative study
J Hazzam, A Lahrech
Journal of medical Internet research 20 (11), e12035, 2018
882018
The moderating role of age on social media marketing activities and customer brand engagement on Instagram social network
J Hazzam*
Young Consumers 23 (2), 197-212, 2022
342022
Doctoral publishing as professional development for an academic career in higher education
S Wilkins, J Hazzam, J Lean
The International Journal of Management Education 19 (1), 100459, 2021
322021
The influences of lecturer charismatic leadership and technology use on student online engagement, learning performance, and satisfaction
J Hazzam, S Wilkins
Computers & Education 200, 104809, 2023
212023
Ethical considerations for participatory health through social media: healthcare workforce and policy maker perspectives
O Rivera-Romero, S Konstantinidis, K Denecke, E Gabarrón, C Petersen, ...
Yearbook of medical informatics 29 (01), 071-076, 2020
172020
A strategy tripod perspective on merger effectiveness in the higher education industry: The mediating role of future foresight
ZS Sajwani, J Hazzam, A Lahrech, M Alnuaimi
International Journal of Educational Management 35 (5), 925-942, 2021
162021
Consumers’ propensity for rollover service contracts: the influences of perceived value, convenience and trust on service loyalty
S Wilkins, J Hazzam, P Megicks
Journal of Strategic Marketing 31 (3), 516-531, 2023
132023
Servicescape in transnational higher education: the effects of campus design, physical environment and facilities on student experience and satisfaction
S Wilkins, J Hazzam, JJ Ireland
Journal of Marketing for Higher Education, 1-20, 2022
112022
Investigating the impact of social media marketing on intention to follow advice: the mediating role of active participation and Benevolence trust
B Ibrahim, A Aljarah, J Hazzam, H Elrehail, SA Qalati
FIIB Business Review, 23197145221147991, 2023
52023
International marketing capabilities development: The role of firm cultural intelligence and social media technologies
J Hazzam, S Wilkins
Journal of Marketing Theory and Practice 30 (3), 325-341, 2022
42022
Collaborative learning in online breakout rooms: the effects of learner attributes on purposeful interpersonal interaction and perceived learning
S Wilkins, MM Butt, J Hazzam, B Marder
International Journal of Educational Management 37 (2), 465-482, 2023
22023
The impact of social media technologies on organization cultural intelligence and new product development in international markets
J Hazzam, S Wilkins, C Strong
Cross Cultural & Strategic Management 30 (2), 272-300, 2023
12023
The Underlying Factors And Behaviors Of Social Media Users and Uses Adoption In The Healthcare Practice
J Hazzam, A Lahrech
1
The drivers and outcomes of postgraduate students’ adoption and use of LinkedIn learning
J Hazzam, S Wilkins, B Singh, B Ibrahim
Innovations in Education and Teaching International, 1-16, 2024
2024
Building a tribe on Instagram: User-generated and Firm-created Content can drive brand evangelism and fidelity
B Ibrahim, J Hazzam, S Ali Qalati, A Aljarah, P Dobson
Journal of Marketing Communications, 1-20, 2024
2024
The influence of LinkedIn group community on postgraduate student experience, satisfaction and grades
J Hazzam, S Wilkins, C Southall, B Ibrahim
Computers & Education, 105052, 2024
2024
Rollover service contracts: the influences of perceived value, convenience, confusion and switching costs on consumer satisfaction and service loyalty
MM Butt, S Wilkins, J Hazzam, B Marder
Journal of Strategic Marketing, 1-21, 2024
2024
International branch campuses: the influences of country of origin and campus environment on students’ institution choices and satisfaction
S Wilkins, J Hazzam, JJ Ireland, R Kana
Journal of Higher Education Policy and Management 46 (2), 182-199, 2024
2024
Service contract type and consumer choice behavior: the contributory roles of perceived value, brand reputation and consumer incentives
S Wilkins, JJ Ireland, J Hazzam, P Megicks
Marketing Intelligence & Planning, 2024
2024
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