Seguir
Ana M. Díaz Martín
Ana M. Díaz Martín
Full Professor of Marketing, Universidad Autónoma de Madrid
Dirección de correo verificada de uam.es
Título
Citado por
Citado por
Año
Satisfaction with service recovery: Perceived justice and emotional responses
AB del Río-Lanza, R Vázquez-Casielles, AM Díaz-Martín
Journal of Business Research 62 (8), 775-781, 2009
6932009
Antecedents of the difference in perceived risk between store brands and national brands
C González Mieres, A María Díaz Martín, JA Trespalacios Gutiérrez
European Journal of Marketing 40 (1/2), 61-82, 2006
4372006
The brand management system and service firm competitiveness
ML Santos-Vijande, AB del Río-Lanza, L Suárez-Álvarez, AM Díaz-Martín
Journal of Business Research 66 (2), 148-157, 2013
2622013
Relationship marketing and information and communication technologies: Analysis of retail travel agencies
L Suarez Alvarez, AM Díaz Martín, RV Casielles
Journal of travel Research 45 (4), 453-463, 2007
2062007
The use of quality expectations to segment a service market
AM Díaz‐Martín, V Iglesias, R Vazquez, AV Ruiz
Journal of Services Marketing 14 (2), 132-146, 2000
1932000
Hotel innovation and performance in times of crisis
S Campo, A M. Díaz, M J. Yagüe
International Journal of Contemporary Hospitality Management 26 (8), 1292-1311, 2014
1862014
Estructura multidimensional de la calidad de servicio en cadenas de supermercados: desarrollo y validación de la escala CALSUPER
R Vázquez Casielles, IA Rodríguez del Bosque Rodríguez, ...
Documentos de trabajo (Universidad de Oviedo. Facultad de Ciencias Económicas), 1996
1691996
Perceived justice of service recovery strategies: Impact on customer satisfaction and quality relationship
R Vázquez‐Casielles, L Suárez Álvarez, AM Diaz Martin
Psychology & Marketing 27 (5), 487-509, 2010
1532010
Analysis of the role of complaint management in the context of relationship marketing
LS Álvarez, RV Casielles, AMD Martín
Journal of Marketing Management 27 (1-2), 143-164, 2010
1442010
Using Twitter to engage with customers: a data mining approach
S Okazaki, AM Díaz-Martín, M Rozano, HD Menéndez-Benito
Internet Research 25 (3), 416-434, 2015
1332015
Influence of perceived risk on store brand proneness
CG Mieres, AMD Martín, JAT Gutiérrez
International Journal of Retail & Distribution Management 34 (10), 761, 2006
1302006
Trust as a key factor in successful relationships between consumers and retail service providers
RV Casielles, LS Álvarez, AMD Martín
The Service Industries Journal 25 (1), 83-101, 2005
1142005
Quality of past performance: Impact on consumers’ responses to service failure
R Vázquez-Casielles, AB del Río-Lanza, AM Díaz-Martín
Marketing Letters 18, 249-264, 2007
1102007
La calidad percibida del servicio en establecimientos hoteleros de turismo rural
AVR Vega, RV Casielles, AMD Martín
Papers de Turisme, 17-33, 2015
1082015
La confianza y la satisfacción del cliente: variables clave en el sector turístico
LS Álvarez, RV Casielles, AMD Martín
Revista europea de dirección y economía de la empresa 16 (3), 115-132, 2007
622007
Market orientation in mid-range service, urban hotels: How to apply the MKTOR instrument
S Campo, AM Díaz, MJ Yagüe
International Journal of Hospitality Management 43, 76-86, 2014
552014
An integrated service recovery system (ISRS) Influence on knowledge‐intensive business services performance
M Leticia Santos‐Vijande, A María Díaz‐Martín, L Suárez‐Álvarez, ...
European Journal of Marketing 47 (5/6), 934-963, 2013
532013
Modifying UTAUT2 for a cross-country comparison of telemedicine adoption
A Schmitz, AM Díaz-Martín, MJY Guillén
Computers in Human Behavior 130, 107183, 2022
522022
La calidad de servicio percibida por los clientes y por las empresas de turismo rural
AMD Martín
Revista Española de Investigación de Marketing 2 (1), 31, 1998
421998
Customer perceptions of perceived risk in generic drugs: the Spanish market
M Rozano Suplet, M Gómez Suárez, AM Díaz Martín
Innovar 19 (34), 53-64, 2009
362009
El sistema no puede realizar la operación en estos momentos. Inténtalo de nuevo más tarde.
Artículos 1–20