| Understanding# WorldEnvironmentDay user opinions in Twitter: A topic-based sentiment analysis approach A Reyes-Menendez, JR Saura, C Alvarez-Alonso International journal of environmental research and public health 15 (11), 2537, 2018 | 42 | 2018 |
| Do online comments affect environmental management? Identifying factors related to environmental management and sustainability of hotels JR Saura, A Reyes-Menendez, C Alvarez-Alonso Sustainability 10 (9), 3016, 2018 | 30 | 2018 |
| Marketing a través de Aplicaciones Móviles de Turismo (M-Tourism). Un estudio exploratorio A Saura, J.R., Palos-Sánchez, P. & Reyes-Menendez International Journal of World of Tourism 4 (8), 45-56, 2017 | 30* | 2017 |
| Comparing a traditional approach for financial Brand Communication Analysis with a Big Data Analytics technique JR Saura, BR Herráez, A Reyes-Menendez IEEE Access 7, 37100-37108, 2019 | 28 | 2019 |
| The impact of e-WOM on hotels management reputation: exploring tripadvisor review credibility with the ELM model A Reyes-Menendez, JR Saura, JG Martinez-Navalon IEEE Access 7, 68868-68877, 2019 | 26 | 2019 |
| Users acceptance of location-based marketing apps in tourism sector: an exploratory analysis P Palos-Sanchez, JR Saura, A Reyes-Menendez, IV Esquivel Journal of Spatial and Organizational Dynamics 6 (3), 258-270, 2018 | 25 | 2018 |
| Understanding user behavioral intention to adopt a search engine that promotes sustainable water management A Reyes-Menendez, JR Saura, PR Palos-Sanchez, J Alvarez-Garcia Symmetry 10 (11), 584, 2018 | 24 | 2018 |
| Understanding the influence of wireless communications and Wi-Fi access on customer loyalty: a behavioral model system A Reyes-Menendez, PR Palos-Sanchez, JR Saura, F Martin-Velicia Wireless Communications and Mobile Computing 2018, 2018 | 19 | 2018 |
| Un Análisis de Sentimiento en Twitter con Machine Learning: Identificando el sentimiento sobre las ofertas de# BlackFriday JR SAURA, A Reyes-Menéndez, P PALOS-SANCHEZ Revista Espacios 39 (42), 2018 | 15 | 2018 |
| The importance of behavioral data to identify online fake reviews for tourism businesses: A systematic review A Reyes-Menendez, JR Saura, F Filipe PeerJ Computer Science 5, e219, 2019 | 14 | 2019 |
| Are black Friday deals worth it? Mining Twitter users’ sentiment and behavior response JR Saura, A Reyes-Menendez, P Palos-Sanchez Journal of Open Innovation: Technology, Market, and Complexity 5 (3), 58, 2019 | 13 | 2019 |
| How to extract meaningful insights from UGC: a knowledge-based method applied to education JR Saura, A Reyes-Menendez, DR Bennett Applied Sciences 9 (21), 4603, 2019 | 11 | 2019 |
| Comparing Data-Driven Methods for Extracting Knowledge from User Generated Content JR Saura, A Reyes-Menendez, F Filipe Journal of Open Innovation: Technology, Market, and Complexity 5 (4), 74, 2019 | 5 | 2019 |
| Mapping multispectral Digital Images using a Cloud Computing software: applications from UAV images JR Saura, A Reyes-Menendez, P Palos-Sanchez Heliyon 5 (2), e01277, 2019 | 5 | 2019 |
| Crowdfunding y financiación 2.0. Un estudio exploratorio sobre el turismo cultural A Reyes-Menendez, JR Saura, P Palos-Sánchez International Journal of Information Systems and Tourism (IJIST) 3 (1), 23-34, 2018 | 5 | 2018 |
| Does User Generated Content Characterize Millennials’ Generation Behavior? Discussing the Relation between SNS and Open Innovation JR Saura, F Debasa, A Reyes-Menendez Journal of Open Innovation: Technology, Market, and Complexity 5 (4), 96, 2019 | 3 | 2019 |
| Juventud y Marketing Digital: principales técnicas y perfiles profesionales del sector JR Saura, FRD Navalpotro, AR Menendez Revista de Estudios de Juventud, 117-127, 2017 | 2 | 2017 |
| Exploring key indicators of social identity in the# MeToo era: Using discourse analysis in UGC A Reyes-Menendez, JR Saura, SB Thomas International Journal of Information Management 54, 102129, 2020 | 1 | 2020 |
| Gaining a deeper understanding of nutrition using social networks and user-generated content A Reyes-Menendez, JR Saura, S Thomas Internet Interventions, 100312, 2020 | 1 | 2020 |
| Discovering UGC Communities to Drive Marketing Strategies: Leveraging Data Visualization JR Saura, A Reyes-Menendez, P Palos-Sanchez, F Filipe Journal of Spatial and Organizational Dynamics 7 (3), 261-272, 2019 | 1 | 2019 |
José Ramón SauraDigital Marketing Lecturer, Rey Juan Carlos UniversityVerified email at urjc.es
