| From internal branding to cultural transformation: A virtuous circle M Matiatou International Journal of Knowledge Society Research (IJKSR) 6 (2), 1-19, 2015 | 5 | 2015 |
| Internal Branding as Innovation Tenet: A Transformational Paradigm Shift M Matiatou Enhancing Knowledge Discovery and Innovation in the Digital Era, 287-312, 2018 | 2 | 2018 |
| Communication Technologies in E-Tourism: A Review of Online Frameworks M Matiatou Strategic Perspectives in Destination Marketing, 174-197, 2018 | 1 | 2018 |
| The Story Retold: Visiting the Role and Mission of Non-Governmental Organizations in the Decision Making and Policy Formulation Process M Matiatou International Journal of Civic Engagement and Social Change (IJCESC), 2016 | 1* | 2016 |
| The All 'American' Pass Time: An Ethnographic Study of Baseball Fandom GN Karimalis, E Christodoulakis ♰, M Matiatou, J Luciano-Nieves ASIO Journal of Humanities, Management & Social Sciences Invention 8 (2), 2022 | | 2022 |
| WEB—SIGHTS OF WEBSITES: CAPTURING THE ESSENCE OF CROSS-CULTURAL COMPETENCE AND DIVERSITY AWARENESS IN GREEK TOURISM PORTALS M Matiatou, I Kapareliotis Global Marketing Conference, 862-879, 2020 | | 2020 |
| NGOs, Civil Society, and Global Governance in the Era of Sustainability and Consolidation: A Taxonomy of Value M Matiatou Handbook of Research on Civic Engagement and Social Change in Contemporary …, 2018 | | 2018 |
| Retrieving the Communicative Economics Underlying Health Campaigning in Third World Countries E Christodoulakis, G Karimalis, M Matiatou, L Evangelia, A Vassilis Journal of Content, Community & Communication 2, 2015 | | 2015 |
| Bridging The Gap Between Corporate And Social Responsibility Within The Pharmaceutical Industry In The Sub-Saharan Africa C Elias, K Grigorios, M Maria, E Loukidou, V Angouras Global Journal of Interdisciplinary Social Sciences 4 (6), 2015 | | 2015 |
