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Dr. ZIA UL HAQ
Dr. ZIA UL HAQ
Associate Professor of Marketing and Strategy Central University of Kashmir
E-mail confirmado em cukashmir.ac.in - Página inicial
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Perception towards internet advertising: A study with reference to three different demographic groups
A Azeem, Z Haq
Global Business and Management Research: An International Journal 4 (1), 28-45, 2012
1012012
E-mail advertising: A study of consumer attitude toward e-mail advertising among Indian users
Z Haq
Journal of Retail & Leisure Property 8 (3), 207-223, 2009
822009
Attitudes and behaviors of the mobile phones users towards SMS advertising: A study in an emerging economy
W Aslam, M Batool, ZU Haq
Journal of Management Sciences 3 (1), 63-80, 2016
682016
Perception towards online shopping: an empirical study of Indian consumers
ZU Haq
International Journal of Electronic Commerce 1 (8), 9-20, 2012
582012
Affiliate marketing programs: A study of consumer attitude towards affiliate marketing programs among Indian users
ZU Haq
International Journal of Research Studies in Management 1 (1), 127-137, 2012
492012
Attitude toward SMS advertising: A survey with reference to Indian consumers
Z Ul Haq
Journal of Internet Commerce 11 (4), 271-290, 2012
432012
Exploring Womens attitude in online shopping-a review of literature
S Nazir, Z Haq
International Journal of Enhanced Research in Management & Computer …, 2018
132018
E-Commerce Perception and Adoption-A Study of Tour and Travel Operators of J&K State.
S Nazir, Z Ul Haq
Amity Global Business Review 12 (2), 2017
102017
Financial Crisis and Its Remedies
ZU Haq
African Journal of Marketing Management 1 (6), 161-164, 2009
42009
FinTech Adoption of Financial Services Industry: Exploring the Impact of Creative and Innovative Leadership
AK ZIA UL HAQ, MUZAMIL AHMAD BABA, MOHSINA DAWOOD
Journal of Risk and Financial Management 16 (10), 453, 2023
22023
Does FinTech promote entrepreneurial intention among women? Studying the mediating role of financial inclusion.
ZIA HAQ, M Dawood
22023
Perception towards internet advertising: A study with reference to delhi, mumbai and kolkata
H Ziaul
Advances in Management 7 (9), 27, 2014
22014
In-store Environment and Impulsive Buying: Development and Validation of Measurement Scale
H Hassan, Z Haq
IUP Journal of Marketing Management 22 (3), 111-131, 2023
12023
Towards Contingency Model of Technology Acceptance: Integrating Incident Method and Effective Literature Review to Explore the Factors Affecting Intention to Use Facebook …
W Jahangir, Z ul Haq, MA Baba, SA Sofi
IPE Journal of Management 11 (2), 68-80, 2021
12021
Online Banner Advertising: A study of Consumer Response to various Factors
Z Haq
Advances in Management 5 (4), 59-63, 2012
12012
Study of Perception Towards E-mail Advertising vis-a-vis Conventional Advertising Among Indian users
ZU Haq
International Journal of Hospitality and Tourism Systems 5 (1), 35-46, 2012
12012
Integrating Technology Acceptance Model, Theory of Diffusion of Innovations and Theory of Planned Behaviour to Study the Adoption of Facebook Marketplace
H Ziaul, J Waseem
NMIMS Management Review 31 (3), 214-222, 2024
2024
Do advertisements with a social message elevate subjective well‐being?: An examination of empirical associations
I Manzoor, Z ul Haq
Business and Society Review 128 (3), 488-514, 2023
2023
How to enter paradise on earth: a case study of Aava
ZU Haq
The CASE Journal 19 (2), 314-327, 2023
2023
Social Messages in Advertising: Examining the Relationship Among Attitude Towards Advertisement, Brand and Purchase Intention of Customers.
I Manzoor
IUP Journal of Marketing Management 22 (1), 2023
2023
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