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Hester van Herk
Hester van Herk
Professor of Cross-Cultural Marketing Research, Vrije Universiteit Amsterdam
Correu electrònic verificat a vu.nl
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Response styles in rating scales: Evidence of method bias in data from six EU countries
H Van Herk, YH Poortinga, TMM Verhallen
Journal of Cross-Cultural Psychology 35 (3), 346-360, 2004
5802004
Equivalence of survey data: relevance for international marketing
H Van Herk, YH Poortinga, TMM Verhallen
European Journal of Marketing, 2005
1172005
Identifying response styles: A latent-class bilinear multinomial logit model
J Van Rosmalen, H Van Herk, PJF Groenen
Journal of Marketing Research 47 (1), 157-172, 2010
1072010
Conjoining international marketing and relationship marketing: exploring consumers’ cross-border service relationships
EJ Nijssen, H van Herk
Journal of International Marketing 17 (1), 91-115, 2009
912009
Multidimensional scaling of sorting data: A comparison of three procedures
WA Van der Kloot, H Van Herk
Multivariate Behavioral Research 26 (4), 563-581, 1991
531991
Current and historical antecedents of individual value differences across 195 regions in Europe
H van Herk, YH Poortinga
Journal of Cross-Cultural Psychology 43 (8), 1229-1248, 2012
522012
Cultural Aspects of Compulsive Buying in Emerging and Developed Economies: A Cross Cultural Study in Compulsive Buying.
C Horváth, F Adigüzel, H van Herk
Organizations & Markets in Emerging Economies 4 (2), 8-24, 2013
462013
Are value–behavior relations stronger than previously thought? It depends on value importance
JA Lee, A Bardi, P Gerrans, J Sneddon, H Van Herk, U Evers, S Schwartz
European Journal of Personality 36 (2), 133-148, 2022
282022
International and cross-cultural business research
JC Usunier, H Van Herk, JA Lee
Sage, 2017
282017
Insight into the relative merits of rating and ranking in a cross-national context using three-way correspondence analysis
H van Herk, M van de Velden
Food Quality and Preference 18 (8), 1096-1105, 2007
272007
Equivalence in a cross-national context: Methodological & empirical issues in marketing research
H Van Herk
Tilburg University, the Netherlands, 2000
222000
Strategic orientations and digital marketing tactics in cross-border e-commerce: Comparing developed and emerging markets
SPK Goldman, H van Herk, T Verhagen, JWJ Weltevreden
International small business journal 39 (4), 350-371, 2021
192021
Choosing your charity: The importance of value congruence in two-stage donation choices
M van Dijk, H Van Herk, R Prins
Journal of Business Research 105, 283-292, 2019
172019
Perceived justice in service recovery: study of experimental design on Indonesian customers
J Ellyawati, BS Dharmmes, BM Purwanto, H Herk
International Journal of Business and Management Studies 2 (2), 511-522, 2013
122013
Competing for the same value segments? Insight into the volatile Dutch political landscape
H Van Herk, PC Schoonees, PJF Groenen, J Van Rosmalen
PloS one 13 (1), e0190598, 2018
82018
Cross Cultural Issues in Consumer Science and Consumer Psychology
H Van Herk, CJ Torelli
Cham: Springer International Publishing, 2017
82017
Equivalence in empirical international research in the food area
H Van Herk, TM Verhallen
Proceedings of the 2nd Conference on the Cultural Dimension of International …, 1995
71995
Consumer ethnocentrism’s effects on ongoing cross-border service relationships
E Nijssen, H Van Herk
Working Paper Series on Research in Relationship Management, Nijmegen School …, 2005
62005
Multilevel cultural issues
H Herk, R Fischer
Cross Cultural Issues in Consumer Science and Consumer Psychology, 191-211, 2017
52017
Value-based multi-level latent classes: new insights into cross-cultural differences
H Van Herk, JA Lee, GN Soutar
2012 ISMS Marketing Science Conference, 2012
42012
En aquests moments el sistema no pot dur a terme l'operació. Torneu-ho a provar més tard.
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