| GMS for sustainability performance in the apparel manufacturing industry: a conceptual framework H Ara, JYA Leen, SH Hassan Vision 23 (2), 170-179, 2019 | 28* | 2019 |
| Have coffee/tea, will travel: assessing the inclination towards sustainable coffee and tea tourism among the green generations JAL Yeap, SK Ooi, H Ara, MF Said International Journal of Culture, Tourism and Hospitality Research 15 (3 …, 2021 | 27 | 2021 |
| F-Commerce in Bangladesh: “Venit, Vidit, Vicit” M Zabeen, H Ara, N Sarwar IOSR Journal Of Humanities And Social Science (IOSR-JHSS) 17 (5), 01-08, 2013 | 19 | 2013 |
| Thematic analysis of hijab fashion from Muslim clothing retailers perspective SH Hassan, H Ara Journal of Islamic Marketing 13 (11), 2462-2479, 2022 | 18 | 2022 |
| Ethico-religious green supply chain management (GSCM): embedding Islamic ethics’ codes for improving environmental concerns MS Islam, N Karia, FM Taib, H Ara, S Moeinzadeh Journal of Islamic Accounting and Business Research 13 (1), 157-176, 2022 | 12 | 2022 |
| Hijab Fashion Consciousness Among Young Muslim Women in Malaysia SH Hassan, H Ara Studies of Applied Economics 39 (4), 2021 | 12 | 2021 |
| Exploring the Floral Marketing Practices: An Investigation of the Retail Floral Traders of Bangladesh H Ara, MM Hosen European Journal of Business and Management 9 (8), 28-38, 2017 | 10 | 2017 |
| Does going green really pay off? A sustainability performance view H Ara, JAL Yeap, SH Hassan World Review of Entrepreneurship, Management and Sustainable Development 16 …, 2020 | 9 | 2020 |
| Umbrella Review in Green Supply Chain Management (GSCM): Developing Models for adoption and sustaining GSCM MS Islam, MS Islam, T Khan, R Akhter, SM Rahman, H Ara, R Thurasamy, ... Environmental Challenges, 100820, 2023 | 4 | 2023 |
| A Hypothetical Comparison between Event Marketing and Conventional Advertising H Ara, N Sarwar, M Zabeen IOSR Journal of Business and Management (IOSR-JBM) 15 (6), 10-13, 2014 | 4 | 2014 |
| Optimal Return Period to Encourage the Online Shopping Tendency of Potential Bangladeshi Consumers N Sarwar, M Zabeen, H Ara IOSR Journal of Business and Management (IOSR-JBM) 9 (3), 24-30, 2013 | 1 | 2013 |
| Green marketing strategy, green corporate image and sustainability performance: insights from readymade garment firms in Bangladesh H Ara, JAL Yeap, SH Hassan Global Marketing Conference, 158-160, 2020 | | 2020 |
| Adoption of Green Marketing Strategy: A Conceptual View Based on Stakeholder Theory H Ara, JAL Yeap, SH Hassan The 13th Asian Academy of Management International Conference 2019, 241-249, 2020 | | 2020 |
| Factors Influencing Household Consumers' Preference for Wooden Furniture of Manufacturer Brands: A Study on Bangladesh N Ahmed, H Ara The Jahangirnagar Journal of Business Studies 5 (1), 63-77, 2015 | | 2015 |
| Customer’s Perception towards the Essence of Green Marketing: A Study on Bangladesh N Ahmed, H Ara, N Jahan Journal of Finance and Banking 10 (1 & 2), 85-102, 2012 | | 2012 |
| International Labor Migration in Bangladesh: Reality, Problems and Recommendations F Tania, H Ara Green University Review 1 (2), 25-46, 2010 | | 2010 |
Siti Hasnah HassanSenior Lecturer of Marketing, Universiti Sains MalaysiaDirección de correo verificada de usm.my
