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Antonio Hyder
Antonio Hyder
Honorary Professor of Technology Marketing
Dirección de correo verificada de hf.cx - Página principal
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Año
The role of personal involvement, credibility and efficacy of conduct in reported water conservation behaviour
AH Francisco J. Sarabia-Sánchez, Carla Rodríguez
Journal of Environmental Psychology 38, 206-216, 2014
642014
Brand Engagement
J Marti, E Bigne, A Hyder
The Routledge Companion to the Future of Marketing, 2014
172014
Proposal of a web site engagement scale and research model. Analysis of the influence of intra web site comparative behaviour
A Hyder
Universitat de València, 2011
12*2011
Web site engagement
A Hyder, E Bigné
Customer Engagement: Contemporary Issues and Challenges. Rutledge. ISBN 978 …, 2015
42015
Human-Computer Interaction
A Hyder, E Bigné-Alcañiz, J Martí Parreño
The Routledge Companion to the Future of Marketing, 2014
32014
Working in Terms of Competences: Activities Designed Using Active Methodologies
R Vilaplana, O Gomis, A Hyder
New Achievements in Technology Education and Development, 460, 2010
32010
A website engagement model. Analysis of the influence of intra Web site comparative behaviour
A Hyder, E Bigné
AEMARK, Spanish Marketing Association Conference, 2012
22012
Proposal Of A Web Sıte Engagement Scale And Research Model. Analysıs Of The Influence Of Intra Web Sıte Comparative Behaviour
JAH Espineira
Yayınlanmamış Doktora Tezi, 2010
22010
Engagement with travel Web sites & the influence of online comparative behaviour
E Bigné, J Aldás, A Hyder
AMS, Academy of Marketing Science. Lille, France, 2010
2*2010
Quick Diversification: Deciding the Scaling Strategies of a Digital News Startup Using Marketing Science: An Abstract
J Chung, A Hyder, C Perez-Vidal
Academy of Marketing Science Annual Conference, 89-90, 2022
12022
Special Session: Marketing Science at the Service of Innovative Startups and Vice Versa: An Abstract
A Hyder
Academy of Marketing Science Annual Conference, 105-106, 2022
12022
An Artificial Intelligence Method for the Analysis of Marketing Scientific Literature: An Abstract
A Hyder, R Nag
Academy of Marketing Science Annual Conference-World Marketing Congress, 299-300, 2021
12021
Artificial Intelligence Analysis of Marketing Scientific Literature: An Abstract
A Hyder, R Nag
Academy of Marketing Science Annual Conference, 597-598, 2020
12020
Artificial Intelligence Method for the Analysis of Marketing Scientific Literature
A Hyder, C Perez-Vidal, R Nag
Philosophy of Artificial Intelligence and Its Place in Society, 439, 2023
2023
An artificial intelligence method for the analysis of marketing scientific literature
A Hyder
Academy of Marketing Science 2021, 2021
2021
Análisis de Literatura Científica de Marketing con Inteligencia Artificial
A Hyder
Cladea 2021. Consejo Latinoamericano de Escuelas de Administración, 2021
2021
Artificial Intelligence Analysis of Marketing Scientific Literature
A Hyder
Academy of Marketing Science 2020, 2020
2020
Modos de entrada de empresas chinas e indias hacia Latinoamérica: estudio comparativo de casos
O Regalado-Pezua, G Zapata, L Toro, A Hyder
CLADEA 2020, 2020
2020
Engagement with digital health technologies
RT Nicholas
Queensland University of Technology, 2019
2019
A Web site engagement measurement for digital marketers
A Hyder, O Regalado
Handbook of Research on Customer Engagement, 2019
2019
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Artículos 1–20