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Debra Scammon
Debra Scammon
Professor of Marketing, University of Utah
Dirección de correo verificada de eccles.utah.edu
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“Information load” and consumers
DL Scammon
Journal of consumer research 4 (3), 148-155, 1977
4941977
Context matters: the experience of 14 research teams in systematically reporting contextual factors important for practice change
A Tomoaia-Cotisel, DL Scammon, NJ Waitzman, PF Cronholm, ...
The Annals of Family Medicine 11 (Suppl 1), S115-S123, 2013
2472013
Product counterfeiting: Consumers and manufacturers beware.
G Bamossy, DL Scammon
Advances in consumer research 12 (1), 1985
1931985
A tail of two personalities: How canine companions shape relationships and well-being
LA Cavanaugh, HA Leonard, DL Scammon
Journal of business research 61 (5), 469-479, 2008
1762008
Weathering the storm: A social marketing perspective on disaster preparedness and response with lessons from Hurricane Katrina
DT Guion, DL Scammon, AL Borders
Journal of Public Policy & Marketing 26 (1), 20-32, 2007
1572007
E‐Word‐of‐Mouth on health social networking sites: An opportunity for tailored health communication
B Liang, DL Scammon
Journal of Consumer Behaviour 10 (6), 322-331, 2011
1542011
Principle-based stakeholder marketing: Insights from private triple-bottom-line firms
J Mish, DL Scammon
Journal of Public Policy & Marketing 29 (1), 12-26, 2010
1232010
Do green packages lead to misperceptions? The influence of package colors on consumers’ perceptions of brands with environmental claims
JY Seo, DL Scammon
Marketing Letters 28, 357-369, 2017
1062017
Agency review of environmental marketing claims: Case-by-case decomposition of the issues
DL Scammon, RN Mayer
Journal of Advertising 24 (2), 33-43, 1995
921995
In urban areas: Many of the poor still pay more for food
RN Mayer, DL Scammon, J Bell, BM Burlin
Journal of Public Policy & Marketing 12 (2), 268-270, 1993
911993
Using patient focus groups for new patient services
JA Smith, DL Scammon, SL Beck
The Joint Commission journal on quality improvement 21 (1), 22-31, 1995
871995
Alcohol warnings: How do you know when you have had one too many?
DL Scammon, RN Mayer, KR Smith
Journal of Public Policy & Marketing 10 (1), 214-228, 1991
791991
A preliminary investigation of the reliability and validity of an aesthetic judgment test.
G Bamossy, DL Scamoon, M Johnston
Advances in consumer research 10 (1), 1983
791983
Transforming consumer health
DL Scammon, PA Keller, PA Albinsson, S Bahl, JR Catlin, KL Haws, ...
Journal of Public Policy & Marketing 30 (1), 14-22, 2011
762011
The impact of warnings, disclaimers, and product experience on consumers’ perceptions of dietary supplements
MJ Mason, DL Scammon, X Fang
Journal of Consumer Affairs 41 (1), 74-99, 2007
702007
No pet left behind: Accommodating pets in emergency planning
HA Leonard, DL Scammon
Journal of Public Policy & Marketing 26 (1), 49-53, 2007
702007
Practicing with the urban underserved: a qualitative analysis of motivations, incentives, and disincentives
LB Li, SD Williams, DL Scammon
Archives of Family Medicine 4 (2), 124, 1995
691995
Review of legal standards for environmental marketing claims
RD Petty, JW Gray-Lee, DL Scammon, RN Mayer
Journal of Public Policy & Marketing 13 (1), 155-159, 1994
671994
Connecting the dots and merging meaning: using mixed methods to study primary care delivery transformation
DL Scammon, A Tomoaia-Cotisel, RL Day, J Day, J Kim, NJ Waitzman, ...
Health services research 48 (6 Pt 2), 2181, 2013
662013
Quality, satisfaction, and financial efficiency associated with elements of primary care practice transformation: preliminary findings
J Day, DL Scammon, J Kim, A Sheets-Mervis, R Day, A Tomoaia-Cotisel, ...
The Annals of Family Medicine 11 (Suppl 1), S50-S59, 2013
652013
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