| Reservation price as a range: An incentive-compatible measurement approach T Wang, R Venkatesh, R Chatterjee Journal of Marketing Research 44 (2), 200-213, 2007 | 252 | 2007 |
| Decision factors for the adoption and continued use of online direct sales channels among SMEs X Li, MD Troutt, A Brandyberry, T Wang Journal of the Association for Information Systems 12 (1), 4, 2011 | 133 | 2011 |
| The name-your-own-price channel in the travel industry: An analytical exploration T Wang, E Gal-Or, R Chatterjee Management Science 55 (6), 968-979, 2009 | 124 | 2009 |
| Referral reward programs with scarcity messages on bank credit card adoption C Song, T Wang, MY Hu International Journal of Bank Marketing 37 (2), 531-544, 2019 | 21 | 2019 |
| Name-Your-Own-Price seller’s information revelation strategy with the presence of list-price channel T Wang, MY Hu, AW Hao Electronic Markets 20, 119-129, 2010 | 13 | 2010 |
| The role of tie strength in bank credit card referral reward programs with scarcity messages C Song, T Wang, HT Brown, MY Hu International Journal of Bank Marketing 38 (2), 296-309, 2020 | 12 | 2020 |
| Why a’Name-Your-Own-Price’Channel Makes Sense for Service Providers (or: Who Needs Priceline, Anyway?) T Wang, E Gal-Or, R Chatterjee Working Paper, Kent State University, Kent, OH, University of Pittsburgh …, 2005 | 12 | 2005 |
| Differential pricing with consumers’ valuation uncertainty by a monopoly T Wang, MY Hu Journal of Revenue and Pricing Management 18, 247-255, 2019 | 8 | 2019 |
| Comparative Evaluation of Survey Methods T Wang Wiley International Encyclopedia of Marketing, 2010 | 3 | 2010 |
| A study of the effects of social factors and innovation characteristics on search effort and uncertainty in Mobile app adoption F Liu, AA Brandyberry, G Polites, M Hogue, T Wang 2016 49th Hawaii International Conference on System Sciences (HICSS), 3812-3821, 2016 | 2 | 2016 |
| Web Surveys T Wang Wiley International Encyclopedia of Marketing, 2010 | | 2010 |
| A Simple Estimator of Errors-in-Variables Model Using Instrumental Errors Ratio T Wang, W Wang Journal of Testing and Evaluation 37 (2), 175-180, 2009 | | 2009 |
| Two essays on pricing under consumer uncertainty T Wang University of Pittsburgh, 2004 | | 2004 |
| The U Test for Outlier Detection in Normal Distributions with Known σ W Wang, T Wang Journal of testing and evaluation 28 (2), 109-111, 2000 | | 2000 |
| The Demand of Fresh Atlantic Salmon in the US Market in 1990's T Wang University of Maine, 1999 | | 1999 |
