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Fernando Angulo-Ruiz
Fernando Angulo-Ruiz
Full Professor, Department of International Business, Marketing, Strategy & Law, MacEwan University
Correu electrònic verificat a macewan.ca - Pàgina d'inici
Títol
Citada per
Citada per
Any
The impact of government financial support on the performance of new firms: the role of competitive advantage as an intermediate outcome
A Pergelova, F Angulo-Ruiz
Entrepreneurship & Regional Development 26 (9-10), 663-705, 2014
2022014
A market segmentation approach for higher education based on rational and emotional factors
F Angulo, A Pergelova, J Rialp
Journal of Marketing for Higher Education 20 (1), 1-17, 2010
1372010
The financial contribution of customer-oriented marketing capability
F Angulo-Ruiz, N Donthu, D Prior, J Rialp
Journal of the Academy of Marketing Science 42, 380-399, 2014
1102014
How does marketing capability impact abnormal stock returns? The mediating role of growth
F Angulo-Ruiz, N Donthu, D Prior, J Rialp
Journal of Business Research 82, 19-30, 2018
742018
An empowerment model of youth financial behavior
F Angulo‐Ruiz, A Pergelova
Journal of Consumer Affairs 49 (3), 550-575, 2015
732015
The student retention puzzle revisited: The role of institutional image
LF Angulo-Ruiz, A Pergelova
Journal of Nonprofit & Public Sector Marketing 25 (4), 334-353, 2013
682013
Gender and international entry mode
A Pergelova, F Angulo-Ruiz, DI Yordanova
International Small Business Journal 36 (6), 662-685, 2018
532018
How does home government influence the internationalization of emerging market firms? The mediating role of strategic intents to internationalize
F Angulo-Ruiz, A Pergelova, WX Wei
International Journal of Emerging Markets 14 (1), 187-206, 2019
432019
The internationalization of social hybrid firms
F Angulo-Ruiz, A Pergelova, LP Dana
Journal of Business Research 113, 266-278, 2020
362020
Comparing advertising effectiveness in South-American and North-American contexts: testing Hofstede's and Inglehart's cultural dimensions in the higher education sector
A Pergelova, F Angulo-Ruiz
International Journal of Advertising 36 (6), 870-892, 2017
292017
The relevance of marketing activities for higher education institutions
F Angulo-Ruiz, A Pergelova, J Cheben
International marketing of higher education, 13-45, 2016
252016
A cross-country study of marketing effectiveness in high-credence services
F Angulo-Ruiz, A Pergelova, J Cheben, E Angulo-Altamirano
Journal of business research 69 (9), 3636-3644, 2016
192016
The interplay between cumulative customer satisfaction and brand value: Its effect on cash flow, ROI and Tobin's Q
LF Angulo, J Rialp
ROI and Tobin's Q (September 8, 2007), 2007
192007
The interplay between cumulative customer satisfaction and brand value: Its effect on cash flow, ROI and Tobin's Q
LF Angulo, J Rialp
ROI and Tobin's Q (September 8, 2007), 2007
192007
Marketing and corporate social performance: Steering the wheel towards marketing's impact on society
A Pergelova, LF Angulo-Ruiz
Social Business 3 (3), 201-224, 2013
182013
The entrepreneurial quest for emancipation: Trade-offs, practices, and outcomes in an Indigenous context
A Pergelova, F Angulo-Ruiz, LP Dana
Journal of Business Ethics 180 (2), 481-503, 2022
92022
How do marketing activities influence organizational reputation in higher education institutions? An impression management perspective across eight countries
F Angulo-Ruiz, A Pergelova, J Chebeň, E Angulo-Altamirano
International Marketing Review 39 (4), 984-1021, 2022
72022
Measuring the Efficiency of Digital Advertising
A Pergelova, F Angulo-Ruiz
Digital Advertising, 382-397, 2017
32017
Funding marketing resources and capabilities during a recession: an empirical examination of top corporate advertisers
F Angulo-Ruiz, N Donthu, D Prior, J Rialp-Criado
European Journal of Marketing 56 (8), 2138-2171, 2022
22022
The influence of motivations on international location choice in least developed, emerging and developed countries: evidence from Chinese MNEs
F Angulo-Ruiz, A Pergelova, WX Wei
Chinese Management Studies 16 (2), 245-273, 2022
22022
En aquests moments el sistema no pot dur a terme l'operació. Torneu-ho a provar més tard.
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