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Iviane Ramos de Luna
Iviane Ramos de Luna
Univesitat Oberta de Catalunya (UOC)
E-mail confirmado em uoc.edu - Página inicial
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Mobile payment is not all the same: The adoption of mobile payment systems depending on the technology applied
IR De Luna, F Liébana-Cabanillas, J Sánchez-Fernández, F Muñoz-Leiva
Technological Forecasting and Social Change 146, 931-944, 2019
5702019
Predicting the determinants of mobile payment acceptance: A hybrid SEM-neural network approach
F Liébana-Cabanillas, V Marinkovic, IR De Luna, Z Kalinic
Technological Forecasting and Social Change 129, 117-130, 2018
5172018
User behaviour in QR mobile payment system: the QR Payment Acceptance Model
F Liébana-Cabanillas, I Ramos de Luna, FJ Montoro-Ríos
Technology Analysis & Strategic Management 27 (9), 1031-1049, 2015
2822015
Intention to use new mobile payment systems: a comparative analysis of SMS and NFC payments
F Liébana-Cabanillas, I Ramos de Luna, F Montoro-Ríos
Economic research-Ekonomska istraživanja 30 (1), 892-910, 2017
2492017
Determinants of the intention to use NFC technology as a payment system: an acceptance model approach
I Ramos-de-Luna, F Montoro-Ríos, F Liébana-Cabanillas
Information Systems and e-Business Management, 1-22, 2015
2402015
Mobile payment adoption in the age of digital transformation: The case of Apple Pay
F Liébana-Cabanillas, I García-Maroto, F Muñoz-Leiva, I Ramos-de-Luna
Sustainability 12 (13), 5443, 2020
1412020
NFC technology acceptance for mobile payments: A Brazilian Perspective
IR Luna, F Montoro-Ríos, F Liébana-Cabanillas, JG Luna
Revista brasileira de gestão de negócios 19, 82-103, 2017
1042017
Online recommendation systems: Factors influencing use in e-commerce
JP Cabrera-Sánchez, I Ramos-de-Luna, E Carvajal-Trujillo, ...
Sustainability 12 (21), 8888, 2020
552020
The relationship between brand Facebook page characteristics, perceived value, and customer engagement behavior: An application of Stimulus-Organism-Response (SOR)
W Aslam, IR Luna
Revista Brasileira de Gestão de Negócios 23, 43-62, 2021
342021
Do the preceding self-service technologies influence mobile banking adoption?
W Aslam, IR de Luna, M Asim, K Farhat
IIM Kozhikode Society & Management Review 12 (1), 50-66, 2023
132023
Mobile payments at the point of sale: key issues, perspectives and guidelines for future user adoption
IR Luna
PhD Thesis. Department of marketing and market research, Universidad de …, 2017
122017
Mobile payment adoption in the age of digital transformation: The case of Apple Pay. Sustainability, 12 (13), 5443
F Liébana-Cabanillas, I García-Maroto, F Muñoz-Leiva, I Ramos-de-Luna
DOI, 2020
112020
New Perspectives on Payment Systems: Near Field Communication (NFC) Payments through Mobile Phones
IR de Luna, F Montoro-Ríos, FJ Liébana-Cabanillas
112018
Analysis of a mobile payment scenario: Key issues and perspectives
IR de Luna, F Montoro-Ríos, M Martínez-Fiestas, LA Casado-Aranda
Impact of mobile services on business development and e-commerce, 22-47, 2020
102020
Lié bana-Cabanillas F, Sá nchez-Ferná ndez J, Muñoz-Leiva F. Mobile payment is not all the same: The adoption of mobile payment systems depending on the technology applied
IR De Luna
Technol Forecast Soc Change 146, 931-44, 2019
102019
Sharing Economy and the Impact of Collaborative Consumption
I Ramos de Luna, À Fitó-Bertran, J Lladós-Masllorens, ...
9*2020
Consumer behaviour and mobile payments in the point of sale: Exploring the determinants of intention to adopt it
I Ramos de Luna, F Montoro-Ríos, S Molinillo, F Liébana-Cabanillas
International Journal of Human–Computer Interaction, 1-23, 2023
82023
The adoption of mobile payment systems depending on the technology applied
IR Ramos de Luna, F Liebana-Cabanillas, F Munoz-Leiva, ...
Technological Forecasting & Social Change Available online 25, 2018
72018
Un estudio empírico de la aceptación de la tecnología NFC para pago móvil en España
IR Luna
Trabajo fin de Máster. Departamento de Comercialización e Investigación de …, 2012
72012
A holistic analysis of near field communication mobile payments: an empirical analysis
F Liébana-Cabanillas, Z Kalinic, IR Luna, V Marinkovic
International Journal of Mobile Communications 20 (6), 703-726, 2022
52022
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