Rhonda Hadi
Rhonda Hadi
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Año
The future of social media in marketing
G Appel, L Grewal, R Hadi, AT Stephen
Journal of the Academy of Marketing Science 48 (1), 79-95, 2020
2022020
The future of social media in marketing
G Appel, L Grewal, R Hadi, AT Stephen
Journal of the Academy of Marketing Science 48 (1), 79-95, 2020
2022020
the Effects of temperature on Consumers Cognitive and Affective decisions
L Tong, Y Zheng, P Zhao, RJ Zhu, A Cheema, VM Patrick, R Hadi, ...
Advances in Consumer Research 40, 2012
76*2012
The Human Penguin Project: Climate, social integration, and core body temperature
H IJzerman, S Lindenberg, İ Dalğar, SSC Weissgerber, RC Vergara, ...
Collabra: Psychology 4 (1), 2018
292018
A meaningful embrace: Contingent effects of embodied cues of affection
R Hadi, A Valenzuela
Journal of Consumer Psychology 24 (4), 520-532, 2014
262014
I take therefore I choose? The impact of active vs. passive acquisition on food consumption
R Hadi, L Block
Appetite 80, 168-173, 2014
122014
Culturally Contingent Cravings: How Holistic Thinking Influences Consumer Responses to Food Appeals
D Hildebrand, RD Harding, R Hadi
Journal of Consumer Psychology 29 (1), 39-59, 2019
112019
Good Vibrations: Consumer Responses to Technology-Mediated Haptic Feedback
R Hadi, A Valenzuela
Journal of Consumer Research, 2019
92019
Good Vibrations: Consumer Responses to Technologically-Mediated Social Touch
R Hadi, A Valenzuela
ACR North American Advances, 2016
62016
Data from the Human Penguin Project, a cross-national dataset testing social thermoregulation principles
CP Hu, JX Yin, S Lindenberg, İ Dalğar, SC Weissgerber, RC Vergara, ...
Scientific data 6 (1), 32, 2019
52019
Warm Hearts and Cool Heads: Uncomfortable Temperature Influences Reliance on Affect in Decision-Making
R Hadi, L Block
Journal of the Association for Consumer Research 4 (2), 102-114, 2019
52019
When Humanizing Customer Service Chatbots Might Backfire
R Hadi
NIM Marketing Intelligence Review 11 (2), 30-35, 2019
42019
Shivering for Status: When Cold Temperatures Increase Product Evaluation
J Park, R Hadi
Journal of Consumer Psychology 30 (2), 314-328, 2020
32020
Shivering for status: When cold temperatures increase product evaluation
R Hadi, J Park
Journal of Consumer Psychology 30 (2), 2019
32019
Mental thermoregulation: Affective and cognitive pathways for non-physical temperature regulation
R Hadi, L Block, D King
ACR North American Advances, 2012
32012
Technology-Augmented Choice: How Digital Innovations Are Transforming Consumer Decision Processes
S Melumad, R Hadi, C Hildebrand, AF Ward
Customer Needs and Solutions, 1-12, 0
3*
Implications of Product Anthropomorphism Through Design
A Valenzuela, R Hadi
The Routledge Companion to Consumer Behavior, 82-96, 2017
1*2017
The Importance of Perceived Control: Choice, Knowledge, and Controllability in Consequential Domains
S Botti, I Friedman, SS Iyengar, E Gavazi, K Cutright, G Fitzsimons, ...
Advances in Consumer Research 42, 2014
12014
Come Closer: Anthropomorphized Products As Intimate Companions
A Valenzuela, R Hadi
NA-Advances in Consumer Research Volume 38, 2011
12011
Flavor Fatigue: Cognitive Depletion Influences Consumer Enjoyment of Complex Flavors
D Hildebrand, D Rubin, R Hadi, T Kramer
Journal of Consumer Psychology, 2020
2020
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