Dag Bennett
Dag Bennett
Reader in Marketing, London South bank University
Verified email at lsbu.ac.uk
Cited by
Cited by
Examining retail customer experience and the moderation effect of loyalty programmes
Z Lin, D Bennett
International Journal of Retail & Distribution Management, 2014
Sustainable Smart Cities
M Peris-Ortiz, DR Bennett, DPB Yábar
Innovation, Technology, and Knowledge Management. Cham: Springer …, 2017
A three-stage method for data text mining: Using UGC in business intelligence analysis
JR Saura, DR Bennett
Symmetry 11 (4), 519, 2019
University incubators may be socially valuable, but how effective are they? A case study on business incubators at universities
D Bennett, DPB Yábar, JR Saura
Entrepreneurial Universities, 165-177, 2017
Omni-channel customer experience: An investigation into the use of digital technology in physical stores and its impact on the consumer’s decision-making process
DB J El Azari
The European Academy of Management and Business Economics (AEDEM) annual …, 2015
Is loyalty driving growth for the brand in front? A two-purchase analysis of car category dynamics in Thailand
D Bennett, C Graham
Journal of Strategic Marketing 18 (7), 573-585, 2010
Brand Loyalty Dynamics—China's Television brands come of age
D Bennett
Australasian Marketing Journal (AMJ) 16 (2), 39-50, 2008
How to extract meaningful insights from UGC: a knowledge-based method applied to education
JR Saura, A Reyes-Menendez, DR Bennett
Applied Sciences 9 (21), 4603, 2019
Double Jeopardy–50 years on. Reviving a forgotten tool that still predicts brand loyalty
C Graham, D Bennett, K Franke, CL Henfrey, M Nagy-Hamada
Australasian Marketing Journal (AMJ) 25 (4), 278-287, 2017
The stalled revolution: Business education in Eastern Europe
DR Bennett
Business Horizons 39 (1), 23-29, 1996
The competitive landscape for leisure: Why wide appeal matters
J Scriven, DPB Yabar, M Clemente, D Bennett
International Journal of Market Research 57 (2), 277-298, 2015
Challenges for Smart Cities in the UK
D Bennett, D Pérez-Bustamante, ML Medrano
Sustainable Smart Cities, 1-14, 2017
Two purchase analysis of brand loyalty among petrol buyers
DR Bennett, ASC Ehrenberg, G Goodhardt
ANZMAC, Gold Coast Australia 29, 2000
The Taiwanese are just like Australians in their loyalty to fast food outlets
D Bennett
Australasian Marketing Journal (AMJ) 12 (3), 97-103, 2004
Sustainable smart cities. Innovation, technology, and knowledge management
M Peris-Ortiz, DR Bennett, DPB Yábar
Springer International, Cham, 2017
Loyalty Deficits for Small Share Brands
K Franke, DR Bennett, C Graham
Academy of Marketing UK Conference, 2017
The Intense Sweetener World
D Bennett
Ehrenberg Centre for Research in Marketing, 2008
The way Australians buy fast food
DR Bennett, ASC Ehrenberg
EMAC2002 Conference Proceedings, 2002
Why include the BOP in your international marketing strategy
M Nagy, D Bennett, C Graham
International Marketing Review, 2019
Is a visual worth more than a thousand words? An investigation into brand engagement and social shopping on visual social media
DR Bennett, C Kunze
XXIV AEDEM International Conference, 2016
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