Get my own profile
Co-authors
Charles GrahamAssociate Professor, London South Bank University. Adjunct Research Fellow, Ehrenberg Bass InstituteVerified email at lsbu.ac.uk
José Ramón SauraResearcher / Associate Professor of Digital Marketing, Rey Juan Carlos University, Investigador.Verified email at urjc.es
Zhibin LinAssociate Professor in Marketing, Durham UniversityVerified email at durham.ac.uk
Marta Peris OrtizUniversitat Politécnica de ValčnciaVerified email at doe.upv.es
John ScrivenEhrenberg Centre, London South Bank UniversityVerified email at lsbu.ac.uk
Andrew S C EhrenbergEhrenberg-Bass Institute, University of South AustraliaVerified email at marketingscience.info
Ana Reyes-MenendezUniversidad Rey Juan CarlosVerified email at urjc.es
Gerald GoodhardtEmeritus Professor, City UniversityVerified email at goodhardt.com
Zachary AnesburyInaugural Gerald Goodhardt Postdoctoral Research Fellow - Ehrenberg-Bass Institute for MarketingVerified email at unisa.edu.au
Amy L WilsonGlobal Centre for Modern AgeingVerified email at gcma.net.au