Margarita Alemany-Hormaeche
Margarita Alemany-Hormaeche
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The economic impact of yacht charter tourism on the Balearic economy
A Alcover, M Alemany, M Jacob, M Payeras, A García, L Martínez-Ribes
Tourism Economics 17 (3), 625-638, 2011
532011
Are regional political decisions the key element in reducing seasonal variation in tourism? The case of the Balearic Islands
MAG Sastre, MA Hormaeche, MT Villar
Tourism Economics 21 (6), 1207-1219, 2015
152015
The Yachting Charter tourism SWOT: A basic analysis to design marketing strategies
M Payeras, M Jacob, MA García, M Alemany, A Alcover, L Martínez-Ribes, ...
Tourismos: An International Multidisciplinary Journal of Tourism 6 (3), 111-134, 2011
142011
Motivation-based behaviour and latent class segmentation of cycling tourists: A study of the Balearic Islands
F Rejón-Guardia, MA García-Sastre, M Alemany-Hormaeche
Tourism Economics 24 (2), 204-217, 2018
102018
Hikers as cultural tourists: Differences between hard and soft behaviours
F Rejón-Guardia, MA García-Sastre, M Alemany-Hormaeche
Anatolia 29 (2), 267-277, 2018
32018
Ibiza dances to the rhythm of pedals: The motivations of mountain biking tourists competing in sporting events
F Rejón-Guardia, M Alemany-Hormaeche, MA García-Sastre
Tourism Management Perspectives 36, 100750, 2020
12020
Sailboat race events: Exploring the effects of a regatta in the balearic islands
F Rejón-Guardia, MA García-Sastre, M Alemany-Hormaeche
Trends in Tourist Behavior, 35-51, 2019
12019
Segmentación de los cicloturistas de montaña en las islas baleares a través de las motivaciones de visita: un análisis clúster
F Rejón-Guardia, M Alemany-Hormaeche, MA García-Sastre
XXIX Congreso de Marketing AEMARK (2017), p 1088-1100, 2017
12017
The Branded Content in the Balearic Hotel Chains
ÁA Lemoine, MAG Sastre, MA Hormaeche
Tourism and Hospitality Management, 2016
12016
9 Hikers as cultural tourists
F Rejón-Guardia, MA García-Sastre, M Alemany-Hormaeche
Culture and Cultures in Tourism: Exploring New Trends, 2020
2020
Analysis and Segmentation of Sports Events’ Participants: The Marathon
M Alemany-Hormaeche, F Rejón-Guardia, MA García-Sastre
Trends in Tourist Behavior: New Products and Experiences from Europe, 17, 2019
2019
Sailboat Race Events: Exploring the Effects of a Regatta in the Balearic
F Rejón-Guardia, MA García-Sastre, M Alemany-Hormaeche
Trends in Tourist Behavior: New Products and Experiences from Europe, 35, 2019
2019
Analysis and Segmentation of Sports Events’ Participants: The Marathon Course in Palma de Mallorca
M Alemany-Hormaeche, F Rejón-Guardia, MA García-Sastre
Trends in Tourist Behavior, 17-34, 2019
2019
Centennials changes in attitudes toward the destination by virtual reality
F Rejón-Guardia, A Aguilo-Lemoine, M Alemany-Hormaeche, ...
Proceedings Book, 39, 2018
2018
The effectiveness of online sports sponsorship in cognitive terms
ÁE Aguiló-Lemoine, MA García-Sastre, M Alemany-Hormaeche, ...
Proceedings Book, 1, 2018
2018
Cyclotourist's Points of Interest through Geo-positioned Tweets in Mallorca
F Rejón-Guardia, ST Quintana, M Alemany-Hormaeche, ...
Proceedings Book, 45, 2018
2018
The challenge of seasonality in the 21st century: The paradigmatic case of Balearic Islands
M Alemany-Hormaeche, F Rejón-Guardia, A Aguiló-Lemoine, ...
Proceedings Book, 7, 2018
2018
Motivation-based behaviour and latent class segmentation of cycling tourists
F Rejón-Guardia, MÃA GarcÃa-Sastre, M Alemany-Hormaeche
Tourism Economics 24 (2), 204-217, 2018
2018
The Active Senior Tourist: The Case of the Balearic Islands
F Rejón-Guardia, MA García-Sastre, M Alemany-Hormaeche
Tourist Behavior, 173-186, 2018
2018
El proceso de enseñanza-aprendizaje de la materia de Economía en el bachillerato. El caso de las Islas Baleares
M Alemany Hormaeche
Universitat de les Illes Balears, 2017
2017
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Artículos 1–20