María José Garrido Samaniego
María José Garrido Samaniego
Profesora titular de Marketing, Universidad de Valladolid
Verified email at eco.uva.es
Title
Cited by
Cited by
Year
Marketing del patrimonio cultural
CC Izquierdo, MJG Samaniego
Ediciones Pirámide, 2004
162*2004
COMPONENTS OF ART EXHIBITION BRAND EQUITY FOR INTERNAL AND EXTERNAL VISITORS
EVAV HERNANDEZ, CC IZQUIERDO, MJG SAMANIEGO
TOURISM MANAGEMENT 31, 495 - 504, 2010
159*2010
DETERMINANTS OF SALES MANAGER JOB SATISFACTION. AN ANALYSIS OF SPANISH INDUSTRIAL FIRMS.
MJG SAMANIEGO, PP SANTANA, CA MARTIN
INTERNATIONAL JOURNAL OF HUMAN RESOURCE MANAGEMENT 16, 1934 - 1954, 2005
992005
ASSESSING THE IMPACT OF ORGANIZATIONAL LEARNING AND INNOVATION ON PERFORMANCE IN CULTURAL ORGANIZATIONS
CC IZQUIERDO, MJG SAMANIEGO
INTERNATIONAL JOURNAL OF NONPROFIT AND VOLUNTARY SECTOR MARKETING 15, 215-232, 2010
912010
DETERMINANTS OF INFLUENCE AND PARTICIPATION IN THE BUYING CENTER. AN ANALYSIS OF SPANISH INDUSTRIAL COMPANIES
MJG SAMANIEGO, JG CILLAN
JOURNAL OF BUSINESS & INDUSTRIAL MARKETING 19, 320-336, 2004
902004
IMPROVING MUSEUMS´ PERFORMANCE THROUGH CUSTODIAL, SALES, AND CUSTOMER ORIENTATIONS
CC IZQUIERDO, MJ GARRIDO
NONPROFIT AND VOLUNTARY SECTOR QUARTERLY. 38, 846 - 868., 2009
632009
ORGANIZATIONAL AND ECONOMIC CONSEQUENCES OF BUSINESS E-PROCUREMENT INTENSITY
MJG SAMANIEGO, ANAMG ARRANZ, RSANJ CABEZUDO
TECHNOVATION 28 (9), 615 - 629., 2008
552008
DETERMINANTS OF THE INTERNET USE IN THE PURCHASING PROCESS.
MJG SAMANIEGO, ANAMG ARRANZ, RSANJ CABEZUDO
JOURNAL OF BUSINESS & INDUSTRIAL MARKETING. 21, 164-174, 2006
432006
Relaciones de género y satisfacción marital en comunidades rurales de Texcoco, Estado de México
MN Hernández, MM Alberti, EJ Núñez, M Samaniego
Revista Internacional de Ciencias Sociales y Humanidades, SOCIOTAM, XXI 1, 39-64, 2011
38*2011
How alternative marketing strategies impact the performance of Spanish museums
C Camarero Izquierdo, M José Garrido Samaniego
Journal of Management Development 26 (9), 809-831, 2007
372007
Determinants of brand equity in cultural organizations: the case of an art exhibition
C Camarero, MJ Garrido-Samaniego, E Vicente
The Service Industries Journal 32 (9), 1527-1549, 2012
332012
Assessing the impact of e-procurement on the structure of the buying centre
MJ Garrido-Samaniego, AM Gutiérrez-Arranz, R San José-Cabezudo
International Journal of Information Management 30 (2), 135-143, 2010
292010
How Strategic Purchasing Orientation and Transformational Leadership Impact Performance: The Mediating Role of Information and Communication Technologies
C Camarero Izquierdo, MJ Garrido Samaniego, R San José Cabezudo
Journal of Business-to-Business Marketing 22 (4), 269-292, 2015
212015
Strengthening members' relationships through cultural activities in museums
CC Izquierdo, MJG Samaniego
Journal of Leisure Research 43 (4), 560, 2011
212011
Generating emotions through cultural activities in museums
C Camarero-Izquierdo, MJ Garrido-Samaniego, R Silva-García
International Review on Public and Nonprofit Marketing 6 (2), 151-165, 2009
192009
LEARNING, RELATIONSHIP ORIENTATION, AND INNOVATION. AN EMPIRICAL EXAMINATION IN EUROPEAN MUSEUMS.
CC IZQUIERDO, MJG SAMANIEGO.
INTERNATIONAL JOURNAL OF NONPROFIT AND VOLUNTARY SECTOR MARKETING 19, 92 - 109., 2014
14*2014
Satisfacción de los clientes internos: el papel estratégico de la gestión de los recursos humanos
MJG Samaniego
Investigaciones europeas de dirección y economía de la empresa 4 (3), 13-28, 1998
141998
Un esquema de agencia para una forma organizativa híbrida: La Franquicia
APP Santana, MJG Samaniego
Anuales de Estudios Económicos y Empresariales 9, 73-84, 1994
51994
Resultado del proceso educativo: El papel de los estilos de aprendizaje y la personalidad
MVS Álvarez, MJG Samaniego
Educación XX1 18 (2), 2015
32015
ONLINE INFORMATION TOOLS IN INDUSTRIAL PURCHASING. AN EXPLORATORY ANALYSIS OF THEPROCESS OF BUSINESS-SERVICE.
MJG SAMANIEGO, ANAMG ARRANZ, RSANJ CABEZUDO.
JOURNAL OF ORGANIZATIONAL COMPUTING AND ELECTRONIC COMMERCE 21, 50 - 70, 2011
32011
The system can't perform the operation now. Try again later.
Articles 1–20