| A theoretical and empirical investigation of feedback in ideation contests J Jiang, Y Wang Production and Operations Management 29 (2), 481-500, 2020 | 41 | 2020 |
| Price-matching guarantees with endogenous consumer search J Jiang, N Kumar, BT Ratchford Management Science 63 (10), 3489-3513, 2017 | 33 | 2017 |
| Effect of appeal content on fundraising success and donor behavior SH Kamatham, P Pahwa, J Jiang, N Kumar Journal of Business Research 125, 827-839, 2021 | 27 | 2021 |
| Low-price guarantees in a dual channel of distribution J Jiang, C He Marketing Science 40 (4), 765-782, 2021 | 17 | 2021 |
| Discovering heterogeneous consumer journeys in online platforms: implications for networking investment H Kim, J Jiang, NI Bruce Journal of the Academy of Marketing Science 49, 374-396, 2021 | 8 | 2021 |
| Adoption Paths in Online Platforms and Their Determinants: Evidence from Mindset Metrics H Kim, J Jiang, NI Bruce working paper, University of Missouri-St. Louis, 2019 | 1 | 2019 |
| A Dynamic Bayesian Model for Causal Inference with Mediation H Kim, J Jiang, N Bruce Available at SSRN 4029204, 2022 | | 2022 |
| Essays on consumer search and competitive marketing strategies J Jiang The University of Texas at Dallas, 2013 | | 2013 |
| BCIM: A Dynamic Bayesian Model for Causal Inference with Mediation for Panel Data H Kim, J Jiang, NI Bruce | | |
