| Complexity of understanding consumer behavior from the marketing perspective J Arenas-Gaitán, B Sanz-Altamira, PE Ramírez-Correa Complexity 2019, 2019 | 38 | 2019 |
| Reasons which influence on the students’ decision to take a university course: differences by gender and degree JM López-Bonilla, R Barrera Barrera, MÁ Rodríguez Serrano, ... Educational Studies 38 (3), 297-308, 2012 | 30 | 2012 |
| Designated public festivals of interest to tourists JM Lopez-Bonilla, LM Lopez-Bonilla, B Sanz-Altamira European Planning Studies 18 (3), 435-447, 2010 | 26 | 2010 |
| Patterns of tourist seasonality in Spanish regions J Manuel López Bonilla, L Miguel López Bonilla, B Sanz Altamira Tourism and Hospitality Planning & Development 3 (3), 241-256, 2006 | 21 | 2006 |
| Gender roles in social network sites from generation Y FJ Rondán-Cataluña, B Sanz-Altamira, B Peral-Peral Journal of technology management & innovation 12 (4), 1-9, 2017 | 14 | 2017 |
| Self-consciousness in online shopping behavior LM López-Bonilla, B Sanz-Altamira, JM López-Bonilla Mathematics 9 (7), 729, 2021 | 10 | 2021 |
| Marketing turístico: fundamentos y dirección M Rey Moreno, R Barrera Barrera, E Chávez Miranda, J López Bonilla, ... Editorial Piramide, 2017 | 10 | 2017 |
| Las dimensiones de la búsqueda en la compra online del turista JM López Bonilla, LM López Bonilla, B Sanz Altamira Cossío Silva, FJ: Administrando en entorno inciertos. Escuela Superior de …, 2009 | 8 | 2009 |
| Exploring the role of the type of service encounter in internet shopping RB Barrera, AN García, BS Altamira International Journal of Business and Society 17 (2), 2016 | 5 | 2016 |
| Consumer innovative behavior in vacation travel JM López-Bonilla, LM López-Bonilla, B Sánz-Altamira Tourism & Management Studies, 135-142, 2011 | 2 | 2011 |
| Las dimensiones de la búsqueda de sensaciones en la compra online del turista JM López-Bonilla, LM López-Bonilla, B Sanz Altamira Administrando en entornos inciertos. XXIII Congreso Anual AEDEM (2009), p 1-10, 2009 | 2 | 2009 |
| Seasonal pattern in the tourist Spanish sector JM López-Bonilla, LM López-Bonilla, B Sanz Altamira Developing regions through family businesses and tourism. III Academic …, 2005 | 2 | 2005 |
| Factores determinantes de la satisfacción de los minoristas ubicados en centros comerciales A Navarro García, B Sanz Altamira, B Peral Peral | 2 | 1999 |
| POST-ADOPTION BEHAVIOUR, COMMUNITY SATISFACTION AND PCS-An Analysis of Interaction Effects in the Tuenti Community MJ Sánchez-Franco, FA Martín-Velicia, B Sanz-Altamira International Conference on Web Information Systems and Technologies 2, 459-465, 2011 | 1 | 2011 |
| Comportamiento ecológico de los gestores de campos de golf en Andalucía (España) JM López-Bonilla, LM López-Bonilla, B Sanz-Altamira, ... Revista Brasileira de Ecoturismo (RBEcotur) 4 (1), 2011 | 1 | 2011 |
| Planificación de marketing, investigación de mercados y" Big Data" en organizaciones turísticas BS Altamira Marketing turístico: fundamentos y dirección, 131-165, 2020 | | 2020 |
| Self-Consciousness and Healthy Personality in Online Shopping Behavior JM López-Bonilla, LM López-Bonilla, B Sanz-Altamira Preprints, 2018 | | 2018 |
| Planificación de marketing, investigación de mercados turísticos y Big Data BS Altamira Marketing turístico: fundamentos y dirección, 113-145, 2017 | | 2017 |
| Planificación de marketing e investigación comercial turística BS Altamira Dirección de marketing turístico, 81-106, 2015 | | 2015 |
| Department of Business Administration & Marketing University of Seville Spain BS Altamira, JCR Fernández Managing in Uncertainty: Theory and Practice 19, 295, 2013 | | 2013 |
