| Franchising research frontiers for the twenty-first century RP Dant, M Grünhagen, J Windsperger Journal of Retailing 87 (3), 253-268, 2011 | 325 | 2011 |
| A cross-cultural examination of the relationship between materialism and individual values W Kilbourne, M Grünhagen, J Foley Journal of Economic Psychology 26 (5), 624-641, 2005 | 266 | 2005 |
| Entrepreneurs or investors: do multi‐unit franchisees have different philosophical orientations? M Grünhagen, RA Mittelstaedt Journal of Small Business Management 43 (3), 207-225, 2005 | 226 | 2005 |
| Does the franchisor provide value to franchisees? Past, current, and future value assessments of two franchisee types M Grünhagen, MJ Dorsch Journal of Small Business Management 41 (4), 366-384, 2003 | 200 | 2003 |
| Cross-cultural examination of online shopping behavior: A comparison of Norway, Germany, and the United States R Smith, G Deitz, MB Royne, JD Hansen, M Grünhagen, C Witte Journal of Business Research 66 (3), 328-335, 2013 | 196 | 2013 |
| International franchising research: Some thoughts on the what, where, when, and how RP Dant, M Grünhagen Journal of marketing channels 21 (3), 124-132, 2014 | 126 | 2014 |
| The institutional foundations of materialism in western societies: A conceptualization and empirical test WE Kilbourne, MJ Dorsch, P McDonagh, B Urien, A Prothero, ... Journal of Macromarketing 29 (3), 259-278, 2009 | 111 | 2009 |
| E-business implementation and performance: analysis of mediating factors L Lucia-Palacios, V Bordonaba-Juste, Y Polo-Redondo, M Grünhagen Internet Research 24 (2), 223-245, 2014 | 67 | 2014 |
| Is bigger better? The anticipation of scale efficiencies and decision participation as motivations for aspiring multi‐unit franchisees M Grünhagen, RA Mittelstaedt International Journal of Entrepreneurial Behavior & Research 8 (3), 188-200, 2002 | 66 | 2002 |
| Emerging consumer perspectives on American franchise offerings: Variety seeking behavior in China M Grünhagen, RP Dant, M Zhu Journal of Small Business Management 50 (4), 596-620, 2012 | 64 | 2012 |
| The effective delivery of franchisor services: a comparison of US and German support practices for franchisees M Grünhagen, RB DiPietro, RE Stassen, L Frazer Journal of Marketing Channels 15 (4), 315-335, 2008 | 61 | 2008 |
| When do franchisors select entrepreneurial franchisees? An organizational identity perspective A Watson, OL Dada, M Grünhagen, ML Wollan Journal of Business Research 69 (12), 5934-5945, 2016 | 57 | 2016 |
| The moderating influence of HR operational autonomy on the entrepreneurial orientation–performance link in franchise systems M Grünhagen, ML Wollan, O Dada, A Watson International Entrepreneurship and Management Journal 10, 827-844, 2014 | 51 | 2014 |
| Technological opportunism effects on IT adoption, intra-firm diffusion and performance: Evidence from the US and Spain L Lucia-Palacios, V Bordonaba-Juste, Y Polo-Redondo, M Grünhagen Journal of business research 67 (6), 1178-1188, 2014 | 47 | 2014 |
| When the music stops playing: Post-litigation relationship dissolution in franchising M Grünhagen, XV Zheng, JJ Wang Journal of Retailing 93 (2), 138-153, 2017 | 39 | 2017 |
| Effects of US‐based franchising in the developing world: a middle‐eastern consumer perspective M Grünhagen, CL Witte, S Pryor Journal of Consumer Behaviour: An International Research Review 9 (1), 1-17, 2010 | 39 | 2010 |
| Norwegian Internet shopping sites: An application & extension of the technology acceptance model K Savitskie, MB Royne, ES Persinger, M Grunhagen, CL Witte Journal of Global Information Technology Management 10 (4), 54-73, 2007 | 33 | 2007 |
| Cultural convergence in emerging markets: The case of McDonald's in China and India HJ Jeon, B Meiseberg, RP Dant, M Grünhagen Journal of Small Business Management 54 (2), 732-749, 2016 | 32 | 2016 |
| The Integration of EDI and the Internet CL Witte, M Grunhagen, RL Clarke Information systems management 20 (4), 58-65, 2003 | 30 | 2003 |
| The impact of store hours and redistributive income effects on the retail industry: some projections for Germany M Grünhagen, RA Mittelstaedt The international Review of Retail, distribution and consumer research 11 (1 …, 2001 | 30 | 2001 |
