| Customer perceived value in banking services JCF Roig, JS Garcia, MAM Tena, JL Monzonis International Journal of Bank Marketing 24 (5), 266-283, 2006 | 641 | 2006 |
| Perceived value and customer loyalty in financial services JC Fandos Roig, JS García, MA Moliner Tena The Service Industries Journal 29 (6), 775-789, 2009 | 235 | 2009 |
| Principios de marketing estratégico T Vallet-Bellmunt, T Vallet-Bellmunt, I Vallet-Bellmunt, ... Universitat Jaume I, 2015 | 149 | 2015 |
| Service quality in bank during an economic crisis D Monferrer-Tirado, M Estrada-Guillén, JC Fandos-Roig, ... International Journal of Bank Marketing 34 (2), 235-259, 2016 | 97 | 2016 |
| La lealtad del consumidor en el sector financiero JC Fandos, J Sánchez, MÁ Moliner, M Estrada Innovar 21 (39), 39-52, 2011 | 85 | 2011 |
| La lealtad del consumidor en el sector financiero JC Fandos, J Sánchez, MÁ Moliner, M Estrada Innovar 21 (39), 39-52, 2011 | 85 | 2011 |
| Estudio del proceso de fidelización del consumidor final JC Fandos, MM Estrada, D Monferrer, L Callarisa REMark-Revista Brasileira de Marketing 12 (4), 108-127, 2013 | 57 | 2013 |
| Airline website loyalty formation and the moderating effects of gender and education S Forgas-Coll, R Palau-Saumell, J Sánchez-García, JC Fandos-Roig Service Business 7, 255-274, 2013 | 51 | 2013 |
| Social value in retail banking JCF Roig, ME Guillén, SF Coll The International Journal of Bank Marketing 31 (5), 348-367, 2013 | 43 | 2013 |
| Dirección de ventas ST Monferrer, JS García, DM Tirado, MÁM Tena, JCF Roig, ME Guillén, ... Ediciones Pirámide, 2014 | 23 | 2014 |
| Antecedentes y consecuencias de la actitud ante el anuncio en las personas mayores: Un análisis empírico M Estrada, J Sánchez, MÁ Moliner, JC Fandos Innovar 20 (37), 149-162, 2010 | 23 | 2010 |
| Does CSR help to retain customers in a service company? JC Fandos-Roig, J Sánchez-García, S Tena-Monferrer, LJ Callarisa-Fiol Sustainability 13 (1), 300, 2020 | 21 | 2020 |
| Younger and older trust in a crisis situation MA Moliner-Tena, JC Fandos-Roig, M Estrada-Guillén, ... International Journal of Bank Marketing 36 (3), 456-481, 2018 | 18 | 2018 |
| La calidad de la relación en mercados industriales: estado de la cuestión JL Monzonís, JCF Roig, MÁM Tena, JS García Innovar 16 (28), 199-222, 2006 | 17 | 2006 |
| Shopping motivation in consumer loyalty formation process: the case of Spanish retail S Tena-Monferrer, JC Fandos-Roig, J Sánchez-García, LJ Callarisa-Fiol International Journal of Retail & Distribution Management 50 (1), 100-116, 2022 | 14 | 2022 |
| Entity crisis, halo effect and loyalty MÁ Moliner, JC Fandos, D Monferrer Tirado, M Estrada Instituto de Economía Aplicada a la Empresa de la Universidad del País Vasco, 2019 | 10* | 2019 |
| Social value in retail banking J Carlos Fandos Roig, M Estrada Guillén, S Forgas Coll, ... International Journal of Bank Marketing 31 (5), 348-367, 2013 | 10 | 2013 |
| & Monte Collado, P.(2015) T Vallet-Bellmunt, T Vallet-Bellmunt, I Vallet-Bellmunt, ... Principios de marketing estratégico. Universitat Jaume I, 0 | 9 | |
| Dirección de ventas: una visión integral MÁM Tena, JS García, DM Tirado, ME Guillén, JCF Roig, LJC Fiol, ... Ediciones Pirámide, 2014 | 5 | 2014 |
| It's free! Still, would I learn? Unearthing perceived value of education apps for better entrepreneurial decisions O Dastane, JC Fandos-Roig, J Sánchez-García Management Decision, 2023 | 4 | 2023 |
