| The effect of personal involvement on the decision to buy store brands S Miquel, EM Caplliure, J Aldas‐Manzano Journal of Product & Brand Management 11 (1), 6-18, 2002 | 201 | 2002 |
| The effect of personal involvement on the decision to buy store brands S Miquel, EM Caplliure, J Aldas‐Manzano Journal of Product & Brand Management 11 (1), 6-18, 2002 | 201 | 2002 |
| Relationship marketing management: Its importance in private label extension MJ Miquel-Romero, EM Caplliure-Giner, C Adame-Sánchez Journal of Business research 67 (5), 667-672, 2014 | 174 | 2014 |
| Work–life balance and firms: A matter of women? C Adame, EM Caplliure, MJ Miquel Journal of Business Research 69 (4), 1379-1383, 2016 | 116 | 2016 |
| The role of trust in cruise passenger behavioral intentions: The moderating effects of the cruise line brand S Forgas-Coll, R Palau-Saumell, J Sánchez-García, ... Management Decision 52 (8), 1346-1367, 2014 | 60 | 2014 |
| eWOM on travel agency selection: Specialized versus private label E Bigne, EM Caplliure, MJ Miquel Psychology & Marketing 33 (12), 1046-1053, 2016 | 35 | 2016 |
| Buying private label in durables: Gender and other psychological variables MJ Miquel, EM Caplliure, C Pérez, E Bigné Journal of retailing and consumer services 34, 349-357, 2017 | 34 | 2017 |
| La elección de la marca del distribuidor en productos duraderos: factores de influencia EM Caplliure Giner, M Miquel Romero, C Pérez Cabañero Instituto de Economía Aplicada a la Empresa de la Universidad del País Vasco, 2010 | 21 | 2010 |
| Paving the way for coopetition: drivers for work–life balance policy implementation C Adame-Sánchez, EM Caplliure, MJ Miquel-Romero Review of Managerial Science 12 (2), 519-533, 2018 | 20 | 2018 |
| Individualized evaluation of health cost and health risks J Zeng, EM Caplliure-Giner, C Adame-Sánchez Journal of Business Research 101, 828-835, 2019 | 10 | 2019 |
| El potencial efecto social de la publicidad como agente de socialización: refuerzo de roles de género MR Vela, MJM Romero, EC Giner Esic market 37 (125), 107-134, 2006 | 9 | 2006 |
| Advertising content as a socialization agent: Potential reinforcement of gender stereotypes MR Vela, MJM Romero, EC Giner Esic market 125, 81-106, 2006 | 9 | 2006 |
| La publicidad cono reflejo de la realidad social: un análisis descriptivo de los roles de género y sexismo en publicidad en revistas en el último año del siglo XX M Royo-Vela, M Miquel, E Caplliure Arxius de Ciències Socials 6, 165-191, 2002 | 8 | 2002 |
| Do men and women differ when purchasing private label goods? MJ Miquel, EM Caplliure, C Pérez, E Bigné National Brands and Private Labels in Retailing: First International …, 2014 | 6 | 2014 |
| Attitude, quality and satisfaction toward distributor brands in durable goods: the influence of consumers’ price consciousness EM Caplliure, R Curras-Pérez, MJ Miquel, C Perez-Cabanero Advances in National Brand and Private Label Marketing: Second International …, 2015 | 3 | 2015 |
| La marca del distribuidor en los productos duraderos, funcionales versus hedónicos (1) A Mollá Descals, EM Caplliure Giner, MJ Miquel Romero Distribución y consumo, 62-69, 2010 | 3 | 2010 |
| Men vs women role in print advertising in the 1990s M Royo, EM Caplliure, MJ Miquel A Marketing Odyssey, Proceedings of the Academy of Marketing Annual Conference, 2001 | 3 | 2001 |
| Buyer’s profile of store brands: a predictive purchase model S Miquel, E Caplliure, A Cuenca 29th EMAC Conference, Marketing in the New Millennium Proceedings, Rotterdam …, 2000 | 3 | 2000 |
| El fenómeno de la compra interactiva en España: caracterización del internauta EMC Giner, MAG Sastre, SM Peris Esic market, 87-108, 2002 | 2 | 2002 |
| ¿ De qué forma el nivel de implicación influye en la decisión de compra de la marca del distribuidor? EMC Giner, SM Peris Revista española de investigación de marketing 4 (2), 109-136, 2000 | 2 | 2000 |
María José Miquel RomeroUniversidad de ValenciaVerified email at uv.es
