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Margarita Bidler
Margarita Bidler
Professor for Customer Insights and Data Analytics
Verified email at hs-pforzheim.de
Title
Cited by
Cited by
Year
Increasing consumers’ willingness to engage in data disclosure processes through relevance-illustrating game elements
M Bidler, J Zimmermann, JH Schumann, T Widjaja
Journal of Retailing 96 (4), 507-523, 2020
272020
Previewing a Meaningfully Gamified Data Disclosure Process to Increase Consumers’ Willingness to Engage in Data Disclosure Processes
M Bidler, J Zimmerman, JH Schumann, T Widjaja
Journal of Retailing 94 (4), 507-532, 2020
42020
Datenrecht in der Digitalisierung
S Apel, M Beyer-Katzenberger, M Bidler, L Bienemann, M Brechtel, ...
Erich Schmidt Verlag, 2020
42020
Consumers' Privacy-Related Decision-Making in the Digital Landscape
M Bidler
Universität Passau, 2019
12019
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Articles 1–4