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Asunción Beerli Palacio
Asunción Beerli Palacio
Departamento de Economía y Dirección de Empresas de la Universidad de Las Palmas de Gran Canaria
Dirección de correo verificada de dede.ulpgc.es
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Factors influencing destination image
A Beerli, JD Martin
Annals of tourism research 31 (3), 657-681, 2004
39562004
Tourists’ characteristics and the perceived image of tourist destinations: a quantitative analysis—a case study of Lanzarote, Spain
A Beerli, JD Martı́n
Tourism management 25 (5), 623-636, 2004
17322004
A model of customer loyalty in the retail banking market
A Beerli, JD Martin, A Quintana
European journal of marketing, 2004
10462004
The configuration of the university image and its relationship with the satisfaction of students
AB Palacio, GD Meneses, PJP Pérez
Journal of Educational administration, 2002
7932002
Self-congruity and destination choice
A Beerli, GD Meneses, SM Gil
Annals of Tourism Research 34 (3), 571-587, 2007
4562007
Recycling behavior: A multidimensional approach
GD Meneses, AB Palacio
Environment and behavior 37 (6), 837-860, 2005
2372005
Design and validation of an instrument for measuring advertising effectiveness in the printed media
A Beerli, JDM Santana
Journal of Current Issues & Research in Advertising 21 (2), 11-30, 1999
1711999
Antecedents and consequences of destination image gap
JD Martín-Santana, A Beerli-Palacio, PA Nazzareno
Annals of tourism research 62, 13-25, 2017
1642017
Técnicas de medición de la eficacia publicitaria
AB Palacio, JDM Santana
Ariel, 1999
1171999
Entender la imagen de un destino turístico: factores que la integran y la influencia de las motivaciones
S Moreno Gil, A Beerli-Palacio, J León Ledesma
882012
El proceso de formación de la imagen de los destinos turísticos: una revisión teórica
JDM Santana, AB Palacio
Estudios turísticos, 5-32, 2002
752002
The behavioural consequences of self‐congruency in volunteers
A Beerli, G Díaz, JD Martin
International Journal of Nonprofit and Voluntary Sector Marketing 9 (1), 28-48, 2004
692004
Antecedents and consequences of cultural intelligence in tourism
DM Frías-Jamilena, CM Sabiote-Ortiz, JD Martín-Santana, ...
Journal of destination marketing & management 8, 350-358, 2018
482018
Model explaining the predisposition to donate blood from the social marketing perspective
A Beerli‐Palacio, JD Martín‐Santana
International Journal of Nonprofit and Voluntary Sector Marketing 14 (3 …, 2009
472009
How to increase blood donation by social marketing
A Beerli-Palacio, JD Martín-Santana
International Review on Public and Nonprofit Marketing 12 (3), 253-266, 2015
402015
The effect of Cultural Intelligence on consumer-based destination brand equity
DM Frías-Jamilena, CM Sabiote-Ortiz, JD Martín-Santana, ...
Annals of Tourism Research 72, 22-36, 2018
382018
Potential donor segregation to promote blood donation
JD Martín-Santana, A Beerli-Palacio
Transfusion and Apheresis Science 38 (2), 133-140, 2008
352008
Human resource systems as antecedents of hotel industry market orientation: An empirical study in the Canary Islands, Spain
A Quintana-Deniz, A Beerli-Palacio, JD Martín-Santana
International Journal of Hospitality Management 26 (4), 854-870, 2007
352007
Achieving donor repetition and motivation by block leaders among current blood donors
JD Martín-Santana, A Beerli-Palacio
Transfusion and Apheresis Science 47 (3), 337-343, 2012
342012
Intention of future donations: a study of donors versus non‐donors
JD Martín‐Santana, A Beerli‐Palacio
Transfusion Medicine 23 (2), 77-86, 2013
332013
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