Luis-Alberto Casado-Aranda
Luis-Alberto Casado-Aranda
Assistant Professor at Universidad a Distancia de Madrid
Dirección de correo verificada de udima.es
TítuloCitado porAño
Neural effects of environmental advertising: An fMRI analysis of voice age and temporal framing
LA Casado-Aranda, M Martínez-Fiestas, J Sánchez-Fernández
Journal of Environmental Management 206, 664-675, 2018
72018
Neural correlates of voice gender and message framing in advertising: A functional MRI study.
LA Casado-Aranda, J Sánchez-Fernández, FJ Montoro-Ríos
Journal of Neuroscience, Psychology, and Economics 10 (4), 121, 2017
62017
A Neuropsychological Study on How Consumers Process Risky and Secure E-payments
LA Casado-Aranda, F Liébana-Cabanillas, J Sánchez-Fernández
Journal of Interactive Marketing 43, 151-164, 2018
42018
Neural correlates of gender congruence in audiovisual commercials for gender‐targeted products: An fMRI study
LA Casado-Aranda, LN Van der Laan, J Sánchez-Fernández
Human Brain Mapping, 1-13, 2018
12018
Consumer Processing of Online Trust Signals: A Neuroimaging Study
LA Casado-Aranda, A Dimoka, J Sánchez-Fernández
Journal of Interactive marketing 47, 159-180, 2019
2019
Minube: caso de éxito de una comunidad virtual de viajeros en España
AB Bastidas Manzano, LA Casado-Aranda, A Rodríguez Ruibal, ...
ROTUR. Revista de ocio y turismo 13 (1), 12-27, 2019
2019
Does Partisan Bias Modulate Neural Processing of Political Information? An Analysis of the Neural Correlates of Corruption and Positive Messages
LA Casado-Aranda, V Venkatraman, J Sánchez-Fernández, ...
Political Psychology, 2019
2019
Procesamiento neuronal de señales de seguridad y riesgo online: un estudio neurocientífico
LA Casado-Aranda, FJ Liébana-Cabanillas, J Sánchez-Fernández
DOCFRADIS Working Papers, 2019
2019
La influencia de la web en la reputación online: El caso de Tripadvisor y Minube
AB Bastidas Manzano, J Sánchez Fernández, LA Casado Aranda
UCOPress, 2018
2018
The strides of consumer neuroscience: identifying the brain mechanisms underlying the processing of Advertising and e-commerce
LA Casado Aranda
Universidad de Granada, 2018
2018
How Consumers Process Online Privacy, Financial, and Performance Risks: An fMRI Study
LA Casado-Aranda, J Sánchez-Fernández, FJ Montoro-Ríos
Cyberpsychology, Behavior, and Social Networking, 2018
2018
Looking at the Brain: How Consumers Process Advertising
LA Casado-Aranda, J Sánchez-Fernández, FJ Montoro-Ríos
The Role of Language and Symbols in Promotional Strategies and Marketing Schemes, 2018
2018
Exploring the neural correlates of e-Assurance and multi-faced risk in e-Commerce
LA Casado Aranda, J Sánchez Fernández
XXIX Congreso de Marketing AEMARK (2017), p 591-597, 2017
2017
The Influence of Voice Gender on the Effectiveness of Ecological Advertising from the Perspective of Consumer Neuroscience
FJMR Luis-Alberto Casado-Aranda, Juan Sánchez-Fernández
International Marketing Trends Conference 2017, 2017
2017
How to design efficient green advertising: an analysis from the neuromarketing perspective
FJMR Luis-Alberto Casado-Aranda, Juan Sánchez-Fernández
2016 NeuroPsychoEconomics Conference Proceedings, 29, 2016
2016
Cómo diseñar una publicidad medioambiental eficiente: Análisis desde una perspectiva de Neuromarketing
FJMR Luis-Alberto Casado-Aranda, Juan Sánchez-Fernández
XXVIII Congreso de Marketing. AEMARK 2016, 412-428, 2016
2016
Análisis de la efectividad de la comunicación medioambiental desde una perspectiva de neuromarketing. Una aproximación empírica
LA Casado-Aranda
2015
DOCFRADIS
LA Casado-Aranda, FJ Liébana-Cabanillas, J Sánchez-Fernández
LIBRÉRAT: UN NUEVO CONCEPTO SOCIOCULTURAL
ÁÁ Pérez, LAC Aranda, LC Hita, FMG Martínez, JMH Martínez, CL Aguilar
El sistema no puede realizar la operación en estos momentos. Inténtalo de nuevo más tarde.
Artículos 1–19